{"title":"American Crew — Pomades, creams + flexible shaping","description":"\u003cp\u003eChoose a pomade for a polished finish and compare its stated shine with Forming Cream, Grooming Cream or Whip.\u003c\/p\u003e","products":[{"product_id":"american-crew-cream-pomade-3-ounces","title":"American Crew Cream Pomade – Medium Hold, Natural Finish Styling","description":"\u003cdiv class=\"tt-wrapper\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eAmerican Crew Cream Pomade is the perfect solution for men who want subtle control and a natural look. Designed to tame hair without making it stiff, this water-based pomade offers a light hold with low shine, making it ideal for achieving smooth, frizz-free styles that feel soft and manageable. Its lightweight formula works especially well for fine to medium hair, helping to control flyaways and add a touch of polished texture.\u003c\/p\u003e\n\u003cp\u003eFormulated with a combination of water-based emollients and conditioning agents, this cream pomade ensures your hair stays moisturized and easy to restyle throughout the day. It provides a natural, pliable finish that won't weigh the hair down or create a greasy appearance, making it suitable for daily use.\u003c\/p\u003e\n\u003cp\u003eAmerican Crew Cream Pomade’s easy application and clean washout make it a go-to product for men seeking understated style with minimal effort. Its soft control and conditioning benefits make it a versatile addition to any grooming routine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cp\u003eStart with clean, towel-dried or dry hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eScoop a small amount of pomade into your palms.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eRub hands together to emulsify the product evenly.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eApply throughout the hair, focusing on areas needing control.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eStyle as desired using your fingers for a more natural look or a comb for a polished finish.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAdd more if needed for additional control or texture.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features of the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eLight hold with low-shine finish\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eWater-based formula for easy washout\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eIdeal for fine to medium hair types\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eTames frizz and flyaways without stiffness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eProvides soft, natural control and conditioning\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr\u003eAmerican Crew Cream Pomade is ideal for men looking for light control and a natural finish. Perfect for fine to medium hair textures, it helps manage frizz and create smooth styles without heaviness. It addresses concerns such as:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eTaming flyaways and frizz\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eAchieving soft, natural styles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eMaintaining moisture without greasiness\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eEasy restyling with minimal product buildup\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr\u003eWith its water-based, lightweight formulation, American Crew Cream Pomade delivers easy, natural styling that feels as good as it looks. It offers soft control, keeping hair in place without feeling sticky or stiff, and rinses out effortlessly, making it a practical choice for everyday use. Expect smoother, softer hair with a healthy, touchable finish.\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tt-collapse-block prpage-tabs\"\u003e\n\u003cdiv class=\"tt-item active\"\u003e\n\u003cdiv class=\"tt-collapse-content\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"tt-collapse-content\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003ch2 class=\"tt-collapse-title\"\u003e\u003cspan style=\"color: #ff2a00;\"\u003e\u003ca title=\"American Crew Styling Guide\" href=\"https:\/\/prohair-shop.com\/blogs\/styling-guides\/american-crew-styling-matrix-and-recommended-best-looks\" style=\"color: #ff2a00;\"\u003eAMERICAN CREW STYLE MATRIX\u003c\/a\u003e\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tt-collapse-content\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tt-item active\"\u003e\n\u003cdiv class=\"tt-collapse-title\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tt-item active\"\u003e\n\u003cdiv class=\"tt-collapse-content\"\u003e\u003ciframe src=\"https:\/\/www.youtube.com\/embed\/QMzZxxdRZvw\" height=\"315\" width=\"560\"\u003e\u003c\/iframe\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tt-item\"\u003e\n\u003cdiv class=\"tt-collapse-title\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"tt-collapse-title\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"tt-item active\"\u003e\n\u003cdiv class=\"tt-collapse-title\"\u003eINGREDIENTS\u003c\/div\u003e\n\u003cdiv class=\"tt-collapse-content\"\u003eAqua\/Water\/Eau, Lanolin, Cetyl Alcohol, Glyceryl Stearate, PEG-100 Stearate, Stearic Acid, VP\/VA Copolymer, PEG\/PPG-17\/18 Dimethicone, Potassium Cetyl Phosphate, Panthenol, Parfum (Fragrance), Benzyl Alcohol, Limonene, Citronellol, Geraniol, Linalool, Phenoxyethanol, Methylparaben, Ethylparaben. F00141.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tt-item active\"\u003e\n\u003cdiv class=\"tt-collapse-title\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp style=\"margin-top:15px\"\u003e\u003cem\u003eShop professional men's grooming at \u003cstrong\u003eProHair.ca\u003c\/strong\u003e — trusted by Canadian salons. Free shipping on orders over $120.\u003c\/em\u003e\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":33631054495877,"sku":"Amer_Cram_2NMY","price":22.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/41j7f7Xr8_L.jpg?v=1622073143"},{"product_id":"american-crew-heavy-hold-pomade-heavy-hold-with-high-shine-85-g","title":"American Crew Heavy Hold Pomade – Strong Shine, Slicked Styling","description":"\u003cp\u003e\u003cstrong\u003eClassic pomade with strong hold and lustrous shine for polished looks.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAmerican Crew Heavy Hold Pomade is a professional-grade styling and grooming product designed for men who demand quality and performance. Formulated by barbers for everyday use, this product delivers reliable results and professional styling authority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with a small amount (size of a pea or dime depending on hair length)\u003c\/li\u003e\n\u003cli\u003eWarm product in palms by rubbing hands together\u003c\/li\u003e\n\u003cli\u003eWork evenly through damp or dry hair\u003c\/li\u003e\n\u003cli\u003eStyle as desired, adding more product if needed\u003c\/li\u003e\n\u003cli\u003eRestyle throughout the day as needed\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features of the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHeavy Hold: All-day strong hold for slicked styles\u003c\/li\u003e\n\u003cli\u003eLustrous Shine: Classic wet look with glossy finish\u003c\/li\u003e\n\u003cli\u003eProfessional Grade: Formulated by barbers for barbers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNeed Strong Control\u003c\/li\u003e\n\u003cli\u003eSlicked Styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrong Hold Resin\u003c\/strong\u003e: Heavy hold throughout the day\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWax\u003c\/strong\u003e: Glossy shine and separation\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning Oils\u003c\/strong\u003e: Nourishes while styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin-top:15px\"\u003e\u003cem\u003eShop professional men's grooming at \u003cstrong\u003eProHair.ca\u003c\/strong\u003e — trusted by Canadian salons. Free shipping on orders over $120.\u003c\/em\u003e\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":33631057051781,"sku":"Amer_Hold_63NC","price":22.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/51DvKlY92IL.jpg?v=1622073139"},{"product_id":"american-crew-fiber-cream-3-3-oz","title":"American Crew Fiber Cream 100ml – Lightweight Styling Cream","description":"\u003cp\u003e\u003cstrong\u003eLightweight cream adds texture and hold with a natural finish.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAmerican Crew Fiber Cream 100ml is a professional-grade styling and grooming product designed for men who demand quality and performance. Formulated by barbers for everyday use, this product delivers reliable results and professional styling authority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with a small amount (size of a pea or dime depending on hair length)\u003c\/li\u003e\n\u003cli\u003eWarm product in palms by rubbing hands together\u003c\/li\u003e\n\u003cli\u003eWork evenly through damp or dry hair\u003c\/li\u003e\n\u003cli\u003eStyle as desired, adding more product if needed\u003c\/li\u003e\n\u003cli\u003eRestyle throughout the day as needed\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features of the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFiber Technology: Build texture with separation\u003c\/li\u003e\n\u003cli\u003eLightweight: Easy to apply and restyle\u003c\/li\u003e\n\u003cli\u003eNatural Look: No greasy or sticky finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTextured Styles\u003c\/li\u003e\n\u003cli\u003eSeparation \u0026amp; Definition\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eFiber Complex\u003c\/strong\u003e: Create texture and separation\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Base\u003c\/strong\u003e: Easy application\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural Finish Wax\u003c\/strong\u003e: Non-greasy appearance\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin-top:15px\"\u003e\u003cem\u003eShop professional men's grooming at \u003cstrong\u003eProHair.ca\u003c\/strong\u003e — trusted by Canadian salons. Free shipping on orders over $120.\u003c\/em\u003e\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":33895376715909,"sku":"CREW_CROT_6344","price":21.89,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/319cPKi4-tL.jpg?v=1622073652"},{"product_id":"american-crew-forming-cream","title":"American Crew Forming Cream – Buildable Hold, Natural Finish","description":"\u003cp\u003e\u003cstrong\u003eVersatile cream adds flexible hold and natural texture.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAmerican Crew Forming Cream is a professional-grade styling and grooming product designed for men who demand quality and performance. Formulated by barbers for everyday use, this product delivers reliable results and professional styling authority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with a small amount (size of a pea or dime depending on hair length)\u003c\/li\u003e\n\u003cli\u003eWarm product in palms by rubbing hands together\u003c\/li\u003e\n\u003cli\u003eWork evenly through damp or dry hair\u003c\/li\u003e\n\u003cli\u003eStyle as desired, adding more product if needed\u003c\/li\u003e\n\u003cli\u003eRestyle throughout the day as needed\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features of the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBuildable Control: Add more hold as needed\u003c\/li\u003e\n\u003cli\u003eNatural Finish: No sticky or greasy appearance\u003c\/li\u003e\n\u003cli\u003eVersatile: Works with multiple style types\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFlexible Styling\u003c\/li\u003e\n\u003cli\u003eNatural Look Hold\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eForming Cream Base\u003c\/strong\u003e: Buildable hold\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eNatural Finish Wax\u003c\/strong\u003e: Non-greasy appearance\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConditioning Agents\u003c\/strong\u003e: Healthy hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin-top:15px\"\u003e\u003cem\u003eShop professional men's grooming at \u003cstrong\u003eProHair.ca\u003c\/strong\u003e — trusted by Canadian salons. 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Formulated by barbers for everyday use, this product delivers reliable results and professional styling authority.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Use the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eStart with a small amount (size of a pea or dime depending on hair length)\u003c\/li\u003e\n\u003cli\u003eWarm product in palms by rubbing hands together\u003c\/li\u003e\n\u003cli\u003eWork evenly through damp or dry hair\u003c\/li\u003e\n\u003cli\u003eStyle as desired, adding more product if needed\u003c\/li\u003e\n\u003cli\u003eRestyle throughout the day as needed\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eKey Features of the Product\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eLight Hold: Flexible control with natural movement\u003c\/li\u003e\n\u003cli\u003eTexture Definition: Add dimension and separation\u003c\/li\u003e\n\u003cli\u003eLightweight Feel: No heavy product feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eTexture Enhancement\u003c\/li\u003e\n\u003cli\u003eNatural Styles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eLight Hold Lotion Base\u003c\/strong\u003e: Flexible control\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture Enhancers\u003c\/strong\u003e: Add dimension\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight Polymers\u003c\/strong\u003e: No heavy feel\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp style=\"margin-top:15px\"\u003e\u003cem\u003eShop professional men's grooming at \u003cstrong\u003eProHair.ca\u003c\/strong\u003e — trusted by Canadian salons. 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