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Using anything other than the Color Touch emulsion will not give the acid-pH result the line is built around.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"1.9% (6 Vol) 1L","offer_id":46932537049341,"sku":"W0001954","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"1.9% (6 Vol) 3.78L","offer_id":46932537082109,"sku":"W0001957","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"4% (13 Vol) 1L","offer_id":46932537114877,"sku":"W0001955","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"4% (13 Vol) 3.78L","offer_id":46932537147645,"sku":"W0001956","price":27.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/420Wx420H-Wella-Color-Touch-Developer-Emulsion-13-Volume-4-Percent-33-8-oz-2025-01.jpg?v=1786305190"},{"product_id":"wella-peroxides-and-bleaches-soft-blond-cream-lightener-7oz","title":"Wella Professionals Blondor Soft Blonde Cream Lightener – Gentle On-Scalp Lift 200g","description":"\u003cp\u003e\u003cstrong\u003eA cream lightener rather than a powder, which changes how it behaves entirely — it is gentler on the scalp, easier to apply smoothly, and better suited to on-scalp work and finer hair.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eUp to seven levels of lift with a cream texture that will not dry out mid-development. The choice when a powder would be too harsh for the client in the chair.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341693173911,"sku":"W000189454","price":17.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Wella-PeroxidesAndBleaches-SoftBlondCreamLightener7Oz.jpg?v=1622075068"},{"product_id":"wella-peroxides-and-bleaches-blondor-freelights-peroxide-20-vol-33-8oz","title":"Wella Professionals Blondor Freelights – Developer","description":"\u003cp\u003e\u003cstrong\u003eThe 20 volume (6%) developer made to pair with Blondor Freelights powder for freehand lightening.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eTwenty volume is the everyday choice for balayage: enough lift to make the placement visible, gentle enough that the mid-lengths survive it. Stabilised so the oxygen releases at a controlled rate rather than firing off at the start and dying halfway through.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"20 Vol (6%)","offer_id":39341742850199,"sku":"W00018986-wella-peroxides-and","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"30 Vol (9%)","offer_id":71197348528381,"sku":"WELLA-80530","price":17.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Wella-Blondor-FreeLights-Developer-20-Volume-6-Percent-33-81-oz-01-420Wx420H.jpg?v=1786305186"},{"product_id":"wella-peroxides-and-bleaches-blondor-freelights-peroxide-40-vol-33-8oz","title":"Wella Professionals Blondor Freelights Developer 40 Vol – Maximum Lightening Power 1L","description":"\u003cp\u003e\u003cstrong\u003eThe 40 volume (12%) developer for Blondor Freelights, for freehand work that needs maximum lift in a single pass.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eForty volume is the strongest in the range and the least forgiving — reserved for off-scalp placement on hair that can take it, with close visual monitoring throughout. Stabilised for a controlled, predictable oxygen release.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341793509527,"sku":"W000189454-wella-peroxides-and","price":17.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Wella-Blondor-FreeLights-Developer-40-Volume-12-Percent-33-81-oz-01-420Wx420H.jpg?v=1786305188"},{"product_id":"wella-peroxides-and-bleaches-blondor-freelights-bleach-28-2oz","title":"Wella Professionals Blondor Freelights – Lightening Powder 800g","description":"\u003cp\u003e\u003cstrong\u003eThe 800g salon tub of Blondor Freelights — the freehand lightening powder for balayage and painting work.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eIt holds its consistency in open air instead of bleeding into the sections below, which is what makes freehand placement land where you intended it. Up to seven levels of lift on both natural and coloured hair.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default Title","offer_id":39341807829143,"sku":"W0001885","price":52.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Wella-Blondor-FreeLights-Hair-Lightener-Powder-28-2-oz-01-420Wx420H.jpg?v=1786305184"},{"product_id":"schwarzkopf-professional-essensity-permanent-hair-color","title":"Schwarzkopf Professional Essensity Permanent Hair Color – Ammonia-Free Salon Color with Full Grey Coverage","description":"\u003cdiv class=\"section__content content limited-container customizations__section\" id=\"section-53f201a138\"\u003e\n\u003csection class=\"columncontrol container responsivegrid container-max alignment-vertical-center order-default-mobile margin-block-start-big\"\u003e\n\u003cdiv id=\"columncontrol-dbe0bf6693\" class=\"heliux-grid__wrapper customizations__columncontrol\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003cdiv data-components-params-copytoclipboard='{\"hoverMessage\": \"\", \"clickMessage\": \"\"}' data-components=\"CopyToClipboard\" id=\"text-66b88ed5f8\" class=\"heliux-text__wrapper limited-container apply-margins  customizations__text\"\u003e\n\u003ch4\u003e\n\u003cspan\u003eSometimes with color, less is more\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eAll customers are different.\u003cspan\u003e \u003c\/span\u003eWhile some look for bold shades and want the latest trends, others prefer a natural style over everything else.\u003cspan\u003e \u003c\/span\u003eESSENSITY provides optimal hair coverage, while providing a pleasant coloring experience thanks to our formulas formulated without certain ingredients.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch4\u003e\n\u003cspan\u003eDon't compromise performance\u003c\/span\u003e\u003cbr\u003e\n\u003c\/h4\u003e\n\u003cp\u003e\u003cspan\u003eDo you think that a formula formulated without certain ingredients equals lower performance?\u003cspan\u003e \u003c\/span\u003eThink again!\u003cspan\u003e \u003c\/span\u003eYou can now give clients the opportunity to incorporate their lifestyle without certain products into their hair and beauty routine without compromising the color result.\u003cspan\u003e \u003c\/span\u003eAll ESSENSITY dyes are ammonia-free and free of:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSilicones\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSynthetic mineral oil\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eParabens\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eChemical smell\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eScent\u003c\/span\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv class=\"section__content content limited-container customizations__section\" id=\"section-f071b1186c\"\u003e\n\u003csection class=\"columncontrol container responsivegrid container-max order-default-mobile margin-block-start-big\"\u003e\n\u003cdiv id=\"columncontrol-7fd6657b3a\" class=\"heliux-grid__wrapper customizations__columncontrol\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003cdiv data-type=\"h2\" id=\"title-f3894da3ef\" class=\"heliux-text__wrapper inpagenavigation__item limited-container skip-margins customizations__title\"\u003e\n\u003ch2 class=\"heading2 hide-if-empty-placeholder apply-margins apply-font-style title__heading\"\u003e\u003cspan\u003eESSENSITY COLOR ASSORTMENT\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv data-components-params-copytoclipboard='{\"hoverMessage\": \"\", \"clickMessage\": \"\"}' data-components=\"CopyToClipboard\" id=\"text-d64b39f672\" class=\"heliux-text__wrapper limited-container apply-margins  customizations__text\"\u003e\n\u003cp\u003e\u003cspan\u003eTo achieve healthy-looking colors, we've structured the entire ESSENSITY assortment into duos and trios.\u003cspan\u003e \u003c\/span\u003eBased on similar tonal characters, these carefully selected combinations enhance intensity and softness for a natural appearance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e\u003cimg src=\"https:\/\/cdn11.bigcommerce.com\/s-892y3b6fw\/images\/stencil\/1280x1280\/products\/7333\/11190\/Nuancier-Coloration-Sans-Ammoniaque-Essensity-Schwarzkopf-Professional-zoom__73403.1684853499.jpg?c\" id=\"https:\/\/cdn11.bigcommerce.com\/s-892y3b6fw\/images\/stencil\/1280x1280\/products\/7333\/11190\/Nuancier-Coloration-Sans-Ammoniaque-Essensity-Schwarzkopf-Professional-zoom__73403.1684853499.jpg?c\" class=\"origImg\" width=\"624\" height=\"624\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv data-type=\"h2\" id=\"title-04ee596693\" class=\"heliux-text__wrapper inpagenavigation__item limited-container skip-margins customizations__title\"\u003e\n\u003ch2 class=\"heading2 hide-if-empty-placeholder apply-margins apply-font-style title__heading\"\u003e\u003cspan\u003eTHE SECRET LIES IN PHYTOLIPIDS TECHNOLOGY\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv data-components-params-copytoclipboard='{\"hoverMessage\": \"\", \"clickMessage\": \"\"}' data-components=\"CopyToClipboard\" id=\"text-3dd0e51546\" class=\"heliux-text__wrapper limited-container apply-margins  customizations__text\"\u003e\n\u003cp\u003e\u003cspan\u003eThe combination of specially redesigned color pigments and plant-derived oils containing lipids found in healthy-looking hair optimizes color performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e\u003cimg height=\"258\" width=\"258\" src=\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-1_1020x1020?wid=768\u0026amp;fmt=webp\u0026amp;qlt=80\u0026amp;fit=hfit\"\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\u003c\/ul\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__content\"\u003e\n\u003cp\u003e\u003cspan\u003eRedesigned color pigments to achieve precise highlight direction and improved color intensity with true-to-sample, natural-looking results.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__image\"\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-2_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\" id=\"image-d8c0f20a80\"\u003e\n\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e \u003cimg height=\"260\" width=\"260\" src=\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-2_1020x1020?wid=768\u0026amp;fmt=webp\u0026amp;qlt=80\u0026amp;fit=hfit\"\u003e\n\u003c\/div\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-2_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__content\"\u003e\n\u003cp\u003e\u003cspan\u003eIncreased content of plant-derived oils improves the true concentration of color pigments and other active ingredients.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__image\"\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-3_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\" id=\"image-d1a112abbe\"\u003e\n\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e \u003cimg height=\"260\" width=\"260\" src=\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-3_1020x1020?wid=768\u0026amp;fmt=webp\u0026amp;qlt=80\u0026amp;fit=hfit\"\u003e\n\u003c\/div\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-3_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__content\"\u003e\n\u003cp\u003e\u003cspan\u003eConcentrated pigments and active ingredients penetrate the cortex for superior performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__image\"\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-4_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\" id=\"image-fea154c7d3\"\u003e\n\u003cmeta content=\"text\/html;charset=UTF-8\" http-equiv=\"Content-Type\"\u003e \u003cimg height=\"264\" width=\"264\" src=\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-4_1020x1020?wid=768\u0026amp;fmt=webp\u0026amp;qlt=80\u0026amp;fit=hfit\"\u003e\n\u003c\/div\u003e\n\u003cdiv data-components=\"Image\" data-components-params-image='{\"src\":\"https:\/\/dm.henkel-dam.com\/is\/image\/henkel\/SKP_TIM_ESS_Colour-Tecnology-4_1020x1020\",\"servletParams\":{\"fmt\":\"webp\",\"qlt\":\"80\",\"fit\":\"hfit\",\"align\":\"\"},\"mobileSource\":\"\",\"renditions\":[\"240\",\"480\",\"768\"],\"lazyEnabled\":true}' class=\"image__base customizations__image image--no-mobile-img image--hfit image--loaded\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"section__content content limited-container customizations__section\" id=\"section-94b6247752\"\u003e\n\u003csection class=\"columncontrol container responsivegrid container-max order-default-mobile margin-block-end-default\"\u003e\n\u003cdiv id=\"columncontrol-1f2bec6bd4\" class=\"heliux-grid__wrapper customizations__columncontrol\"\u003e\n\u003cdiv class=\"columncontrol__wrapper\"\u003e\n\u003carticle role=\"article\" class=\"teaser__wrapper customizations__teaser\"\u003e\n\u003cdiv class=\"teaser__content\"\u003e\n\u003cp\u003e\u003cspan\u003ePlant-derived oils seal in color.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eResult: long-lasting color, natural intensity and softness.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e","brand":"Schwarzkopf Professional","offers":[{"title":"7-0 Medium Blonde Natural","offer_id":43792007856381,"sku":"2928143-schwarzkopf-essensit","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"8-0 Light Blonde Natural","offer_id":43792007889149,"sku":"2928189-schwarzkopf-essensit","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"10-0 Ultra Blonde Natural","offer_id":43792007954685,"sku":"2793383","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"8-14 Light Blonde Cedar","offer_id":43792008118525,"sku":"","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"8-19 Light Blonde (lighting Shade)","offer_id":43792008216829,"sku":"2914488-schwarzkopf-essensit","price":28.0,"currency_code":"CAD","in_stock":true},{"title":"7-2 Medium Blonde (Lighting Shade)","offer_id":43792008282365,"sku":"","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"10-2 Medium Blonde (Lighting Shade)","offer_id":43792008315133,"sku":"","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"6-45 Dark Blonde Bamboo","offer_id":43792008380669,"sku":"","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"8-45 Light Blonde Bamboo","offer_id":43792008413437,"sku":"","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"7-55 Medium Blonde Honey","offer_id":43792008478973,"sku":"2928566-schwarzkopf-essensit","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"7-67 Medium Blonde Oak","offer_id":43792008741117,"sku":"2936364","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"7-77 Medium Blonde Autumn Leaf","offer_id":43792008904957,"sku":"2914483","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"7-49","offer_id":43792009036029,"sku":"2681822","price":13.99,"currency_code":"CAD","in_stock":true},{"title":"5-68","offer_id":43792009134333,"sku":"2681908","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/SKP_SL_ESS_1_1302x1736_04b94302-514a-4803-bc34-c0bffb055b26.webp?v=1698347532"},{"product_id":"goldwell-elumen-hair-color-clean-8-5oz","title":"Goldwell Elumen Clean 8.5oz – Stain-removing Skin Cleanser For Elumen \u0026 Elumen Play","description":"\u003cp\u003e\u003cstrong\u003eGoldwell Elumen Clean 8.5oz\u003c\/strong\u003e is made for vivid colour services and the dedicated aftercare needed to keep direct-dye results polished and luminous. A dedicated component for a controlled Goldwell colour service, not a substitute for the required colour system steps. Elumen's colour system is oxidant-free and uses HDmax technology for high-intensity direct-dye results; dedicated Elumen care supports colour longevity and shine.\u003c\/p\u003e\u003ch3\u003eWhy you’ll love it\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDesigned for one defined colour-service role.\u003c\/li\u003e\n\u003cli\u003eHelps make application or aftercare more predictable.\u003c\/li\u003e\n\u003cli\u003eCoordinates with the Goldwell colour system named on the product.\u003c\/li\u003e\n\u003cli\u003eSupports a polished professional result.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eFollow the current Goldwell technical directions for the exact product and colour service. Wear appropriate gloves and use only with the compatible system named on the package.\u003c\/p\u003e\u003ch3\u003eComplete your Goldwell routine\u003c\/h3\u003e\u003cp\u003eUse it with compatible products from the same line for a more consistent result. \u003ca href=\"\/products\/goldwell-elumen-wash-shampoo\"\u003eShop the matching cleanser\u003c\/a\u003e or \u003ca href=\"\/products\/goldwell-elumen-protection-couleur-color-protection-conditioner\"\u003eshop the matching conditioner\u003c\/a\u003e, and explore the \u003ca href=\"\/collections\/goldwell\"\u003efull Goldwell collection\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eAlways follow the directions and safety information on the current package. Formula and shade results can vary by hair history.\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"Default Title","offer_id":39628396888215,"sku":"210948","price":20.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/goldwell-elumen-rangecarousel-cleanindividualpackshot-l-v1.png?v=1787331483"},{"product_id":"goldwell-elumen-elumen-play-blue-4oz","title":"Goldwell Elumen Play Semi-permanent Hair Color – Oxidant-free Vivid Shades","description":"\u003cp\u003e\u003cstrong\u003eGoldwell Elumen Play Semi-permanent Hair Color\u003c\/strong\u003e is made for vivid colour services and the dedicated aftercare needed to keep direct-dye results polished and luminous. A ready-to-use, oxidant-free semi-permanent colour for vivid or pastel creative results without developer. Elumen's colour system is oxidant-free and uses HDmax technology for high-intensity direct-dye results; dedicated Elumen care supports colour longevity and shine.\u003c\/p\u003e\u003ch3\u003eWhy you’ll love it\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eApplies directly without developer.\u003c\/li\u003e\n\u003cli\u003eOffers vivid, metallic, pastel and clear options.\u003c\/li\u003e\n\u003cli\u003eFades gradually on tone.\u003c\/li\u003e\n\u003cli\u003eTypically lasts about 10 to 15 washes.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eFollow the current Goldwell technical directions for the exact product and colour service. Wear appropriate gloves and use only with the compatible system named on the package.\u003c\/p\u003e\u003ch3\u003eComplete your Goldwell routine\u003c\/h3\u003e\u003cp\u003eUse it with compatible products from the same line for a more consistent result. \u003ca href=\"\/products\/goldwell-elumen-wash-shampoo\"\u003eShop the matching cleanser\u003c\/a\u003e or \u003ca href=\"\/products\/goldwell-elumen-protection-couleur-color-protection-conditioner\"\u003eshop the matching conditioner\u003c\/a\u003e, and explore the \u003ca href=\"\/collections\/goldwell\"\u003efull Goldwell collection\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eAlways follow the directions and safety information on the current package. Formula and shade results can vary by hair history.\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"CLEAR","offer_id":46930543837437,"sku":"G0001454544","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"METALLIC SILVER","offer_id":46930543870205,"sku":"G0001454545","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"PASTEL LAVANDE","offer_id":46930543902973,"sku":"G0001454546","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"PASTEL MENTHE","offer_id":46930543935741,"sku":"G0001454547","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"PASTEL ROSE","offer_id":46930543968509,"sku":"G0001454548","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"ROSE","offer_id":46930544001277,"sku":"G0001454549","price":14.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/s_6_Slide_2.png?v=1787331716"},{"product_id":"goldwell-elumen-hair-color-bg-6-brown-gold-level-6","title":"Goldwell Elumen Hair Color – High-intensity Direct Dye Color | Full Shade Range","description":"\u003cp\u003e\u003cstrong\u003eGoldwell Elumen Hair Color\u003c\/strong\u003e is made for vivid colour services and the dedicated aftercare needed to keep direct-dye results polished and luminous. A dedicated component for a controlled Goldwell colour service, not a substitute for the required colour system steps. Elumen's colour system is oxidant-free and uses HDmax technology for high-intensity direct-dye results; dedicated Elumen care supports colour longevity and shine.\u003c\/p\u003e\u003ch3\u003eWhy you’ll love it\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eDesigned for one defined colour-service role.\u003c\/li\u003e\n\u003cli\u003eHelps make application or aftercare more predictable.\u003c\/li\u003e\n\u003cli\u003eCoordinates with the Goldwell colour system named on the product.\u003c\/li\u003e\n\u003cli\u003eSupports a polished professional result.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eHow to use\u003c\/h3\u003e\u003cp\u003eFollow the current Goldwell technical directions for the exact product and colour service. Wear appropriate gloves and use only with the compatible system named on the package.\u003c\/p\u003e\u003ch3\u003eComplete your Goldwell routine\u003c\/h3\u003e\u003cp\u003eUse it with compatible products from the same line for a more consistent result. \u003ca href=\"\/products\/goldwell-elumen-wash-shampoo\"\u003eShop the matching cleanser\u003c\/a\u003e or \u003ca href=\"\/products\/goldwell-elumen-protection-couleur-color-protection-conditioner\"\u003eshop the matching conditioner\u003c\/a\u003e, and explore the \u003ca href=\"\/collections\/goldwell\"\u003efull Goldwell collection\u003c\/a\u003e.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eAlways follow the directions and safety information on the current package. Formula and shade results can vary by hair history.\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldwell","offers":[{"title":"AB@9","offer_id":46931595395325,"sku":"G00015446","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"AN@5","offer_id":46931595428093,"sku":"G00015447","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"AS@9","offer_id":46931595460861,"sku":"G00015448","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"BB@10","offer_id":46931595493629,"sku":"G00015449","price":34.69,"currency_code":"CAD","in_stock":true},{"title":"BG@6","offer_id":46931595526397,"sku":"G00015450","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"BG@7","offer_id":46931595559165,"sku":"G00015451","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"BG@9","offer_id":46931595591933,"sku":"G00015452","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"BK@6","offer_id":46931595624701,"sku":"G00015453","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"BL@ALL","offer_id":46931595657469,"sku":"G00015454","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"BR@6","offer_id":46931595690237,"sku":"G00015455","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"CLEAR","offer_id":46931595723005,"sku":"G00015456","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"GK@ALL","offer_id":46931595755773,"sku":"G00015457","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"GN@ALL","offer_id":46931595788541,"sku":"G00015458","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"GY@6","offer_id":46931595821309,"sku":"G00015459","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"GY@9","offer_id":46931595854077,"sku":"G00015460","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"KB@7","offer_id":46931595886845,"sku":"G00015461","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"KK@ALL","offer_id":46931595919613,"sku":"G00015462","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"NA@2","offer_id":46931595952381,"sku":"G00015463","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"NA@8","offer_id":46931595985149,"sku":"G00015464","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"NB@4","offer_id":46931596017917,"sku":"G00015465","price":27.99,"currency_code":"CAD","in_stock":true},{"title":"NB@5","offer_id":46931596050685,"sku":"G00015466","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NB@10","offer_id":46931596083453,"sku":"G00015467","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NG@6","offer_id":46931596116221,"sku":"G00015468","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@4","offer_id":46931596148989,"sku":"G00015469","price":38.49,"currency_code":"CAD","in_stock":true},{"title":"NN@5","offer_id":46931596181757,"sku":"G00015470","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@6","offer_id":46931596214525,"sku":"G00015471","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@7","offer_id":46931596247293,"sku":"G00015472","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@8","offer_id":46931596280061,"sku":"G00015473","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"NN@9","offer_id":46931596312829,"sku":"G00015474","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"P.BLUE","offer_id":46931596345597,"sku":"G00015475","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"P.MINT","offer_id":46931596378365,"sku":"G00015476","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"P.ROSE","offer_id":46931596411133,"sku":"G00015477","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"PB@10","offer_id":46931596443901,"sku":"G00015478","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"PK@ALL","offer_id":46931596476669,"sku":"G00015479","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"RR@ALL","offer_id":46931596509437,"sku":"G00015480","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"RV@ALL","offer_id":46931596542205,"sku":"G00015481","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"SB@10","offer_id":46931596574973,"sku":"G00015482","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"SV@10","offer_id":46931596607741,"sku":"G00015483","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"TQ@ALL","offer_id":46931596640509,"sku":"G00015484","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"VV@ALL","offer_id":46931596673277,"sku":"G00015485","price":30.49,"currency_code":"CAD","in_stock":true},{"title":"YY@ALL","offer_id":46931596706045,"sku":"G00015486","price":30.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/GoldwellElumen-HairColor-BG_6-BrownGold-Level6.jpg?v=1622276456"},{"product_id":"loma-maximum-volumizing-solution","title":"Loma - Maximum Volumizing Solution","description":"\u003cp data-mce-fragment=\"1\"\u003eLOMA Maximum Volumizing Solution builds volume, fullness and shine for thicker, plumper hair.  May also be used as a dry dressing tool for more defined looks.  Aromatherapy of Cranberry, Orange and Tangerine.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eKey Ingredients in LOMA Maximum Volumizing Solution:\u003c\/p\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003eVP\/DMAPA Acrylates Copolymer - Stringy flexible holding styling resin\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eFennel Seed - Extends all hair colour vibrancy by killing excess peroxide and ammonia residue left over after colour services\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eSunflower Seed - Reduces the fading of all hair colours and helps to repair UV damage\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eGlycerin - Organic vegetable based moisturizer that provides thermal protection.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch4\u003e\u003ca aria-selected=\"true\" aria-controls=\"product_howto\" role=\"tab\" class=\"js-tablist__link tabs__link a--reset ib\" style=\"font-size: 1.4em;\" tabindex=\"0\"\u003eHow-To\u003c\/a\u003e\u003c\/h4\u003e\n\u003cdiv class=\"tablist--wrapper\"\u003e\n\u003cdiv class=\"tablist--inner row collapse\"\u003e\n\u003cul role=\"tablist\" data-existing-hx=\"h2\" class=\"js-tablist ul--reset column small-12 tabs__list\"\u003e\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"tab__content--wrapper\"\u003e\n\u003cdiv class=\"tab__content--inner row border--top\"\u003e\n\u003cdiv class=\"column small-12 large-10\"\u003e\n\u003cdiv class=\"tab__content\"\u003e\n\u003cdiv aria-labelledby=\"label_product_howto\" role=\"tabpanel\" class=\"js-tabcontent tabs__tabcontent product-howto tabs__content\" id=\"product_howto\"\u003e\n\u003cdiv class=\"row\"\u003e\n\u003cdiv class=\"column small-12\"\u003e\n\u003cdiv class=\"tab-box rel\"\u003e\n\u003cdiv class=\"row product-howto__row\"\u003e\n\u003cdiv class=\"product-howto__col\"\u003e\n\u003cdiv class=\"rte\"\u003eApply desired amount to clean, damp hair from roots to ends and style. Try it on dry hair for a wild look.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\u003c\/ul\u003e","brand":"Loma","offers":[{"title":"Default Title","offer_id":39941141594263,"sku":"L00018896654475","price":6.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/Loma-MaximumVolumizingSolution.jpg?v=1619364392"},{"product_id":"joico-color-vero-k-pak-veroxide-color-20-veroxide","title":"Joico Vero K-Pak Veroxide Cream Developer – Even Lift and Deposit for Vero K-Pak Permanent Colour","description":"\u003cp\u003e\u003cstrong\u003eVeroxide is Joico's creamy, salon-formulated developer engineered for perfectly even lift and deposit with Vero K-PAK Color.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe 20-volume (6%) strength delivers standard lift with full grey coverage.\u003c\/p\u003e","brand":"Joico","offers":[{"title":"10 Volume (3%)","offer_id":71216464331005,"sku":"JOI-VERO-10VOL","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"20 Volume (6%)","offer_id":40092928114839,"sku":"JOI-VERO","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"30 Volume (9%)","offer_id":71216464363773,"sku":"JOI-VERO-30VOL","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"40 Volume (12%)","offer_id":71216464396541,"sku":"JOI-VERO-40VOL","price":17.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/VeroK-pak.jpg?v=1621024789"},{"product_id":"igora-royal-highlifts","title":"IGORA Royal Highlifts – Permanent High-Lift Colour Crème","description":"\u003cp data-start=\"291\" data-end=\"363\" class=\"\"\u003eThe Schwarzkopf Igora Royal Highlifts Series is engineered for professionals aiming to achieve powerful lift and clean tonal control in a single step. These –12 shades are ideal for working on natural bases level 6 or lighter, delivering up to four levels of lift while neutralizing warmth to create cool, clear blondes.\u003c\/p\u003e\n\u003cp data-start=\"687\" data-end=\"1027\" class=\"\"\u003eFormulated with integrated Fiber Bond Technology, the Highlifts Series strengthens the hair structure during the lightening process, helping to reduce breakage and preserve the hair’s health. Combined with Igora Royal’s High Definition Technology, these shades offer predictable lifting power, brilliant clarity, and fade-resistant results.\u003c\/p\u003e\n\u003cp data-start=\"1029\" data-end=\"1358\" class=\"\"\u003ePopular options like 12-2 Special Blonde Ash and 12-11 Special Blonde Intense Cendré are go-to choices for clients desiring icy blondes or bright Scandinavian-inspired tones. The smooth cream base ensures optimal spreadability and saturation from roots to ends, whether applied globally or for highlights and freehand techniques.\u003c\/p\u003e\n\u003cp data-start=\"1360\" data-end=\"1527\" class=\"\"\u003eFor stylists who demand reliable lift, consistent neutralization, and client-safe technology, the Igora Royal Highlifts Series is a must-have for any blonding arsenal.\u003c\/p\u003e\n\u003cp data-start=\"1529\" data-end=\"1914\" class=\"\"\u003e⚠️ Professional Use Warning\u003cbr data-start=\"1556\" data-end=\"1559\"\u003eThis product is for licensed professionals only. Must be mixed with 30 or 40 volume Schwarzkopf Professional developer and applied according to Igora Royal Highlifts instructions. An allergy alert test must be performed 48 hours before application. Not intended for consumer or at-home use. Improper use may result in irritation or unsatisfactory results.\u003c\/p\u003e\n\u003cp\u003e*vs. previous IGORA ROYAL Color Creme\u003c\/p\u003e\n\u003cp\u003e**advanced care achieved with 12% \/ 40 Vol. IGORA ROYAL Oil Developer\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/SKP_ICT_IG_Igora_Assortments_Core.pdf?v=1605323311\"\u003eDownload IGORA ROYAL CORE Assortment (PDF 1022KB)\u003c\/a\u003e\u003c\/p\u003e","brand":"IGORA","offers":[{"title":"10-0 Ultra Blonde Natural","offer_id":40451132424343,"sku":null,"price":15.99,"currency_code":"CAD","in_stock":true},{"title":"10-1 Ultra Blonde Cendré","offer_id":40451138683031,"sku":"SK-2793385","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"10-19 Ultra Blonde Cendré Violet","offer_id":43792023159037,"sku":"SK-2793394","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"10-21 Ultra Blonde Ash Cendré","offer_id":43792023191805,"sku":"SK-2792677","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"10-4 Ultra Blonde Beige","offer_id":43792023224573,"sku":"SK-2792678","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"10-49 Ultra Blonde Beige Violet","offer_id":43792023257341,"sku":"SK-2793399","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"12-0 Special Blonde Natural","offer_id":43792023290109,"sku":"SK-2792679","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"12-1 Special Blonde Cendré","offer_id":43792023322877,"sku":"SK-2792680","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"12-19 Special Blonde Cendré Violet","offer_id":43792023355645,"sku":"SK-2792682","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"12-2 Special Blonde Ash","offer_id":43792023388413,"sku":"SK-2793390","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"12-21 Special Blonde Ash Cendré","offer_id":43792023421181,"sku":"SK-2793400","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"12-49 Special Blonde Beige Violet","offer_id":43792023453949,"sku":"SK-2793406","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"L-00 Natural Extra","offer_id":47488842039549,"sku":"SK-2683374","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"L-44 Beige Extra","offer_id":47488842072317,"sku":"SK-2683375","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"L-77 Copper Extra","offer_id":47488842105085,"sku":"SK-2683373","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"L-88 Red Extra","offer_id":47488842137853,"sku":"SK-2683372","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"L-49 Beige Violet","offer_id":47488842170621,"sku":"SK-2683371","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"L-89 Red Violet","offer_id":47488842236157,"sku":"SK-2683370","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"E-0 Lightening Extract","offer_id":47488842268925,"sku":"SK-2683376","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"E-1 Cendré Extract","offer_id":47488842301693,"sku":"SK-2683377","price":15.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/SKP_SHTI_Highlifts_2000x1500_f0e70bd0-9d36-41f9-960e-9df36c4624b8.jpg?v=1787411995"},{"product_id":"kerachroma-toning-drops-60ml-2oz","title":"Kerachroma Toning Drops – Customizable Color Control to Boost, Tone \u0026 Neutralize | 60ml \/ 2oz","description":"\u003cdiv class=\"flex flex-col text-sm @w-xl\/main:pt-header-height pb-25\"\u003e\n\u003carticle class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\" data-turn-id=\"request-691382d6-5dd8-8332-851a-c9e94a3961a2-2\" data-testid=\"conversation-turn-362\" data-scroll-anchor=\"true\" data-turn=\"assistant\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-author-role=\"assistant\" data-message-id=\"c437cc64-30b5-4672-be8d-8643aeea9bb9\" dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" data-message-model-slug=\"gpt-5-2\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"\u003e\n\u003cp data-start=\"144\" data-end=\"699\"\u003eKerachroma Toning Drops are concentrated, semi-permanent \u003cstrong data-start=\"201\" data-end=\"226\"\u003ecolor-adjusting drops\u003c\/strong\u003e designed to be mixed with your favorite conditioner, mask, or styling product to \u003cstrong data-start=\"308\" data-end=\"372\"\u003ecustomize tone, intensify color, or neutralize unwanted hues\u003c\/strong\u003e. This deposit-only formula allows precise control over color results, making it easy to create subtle toning, enhance vibrancy, or correct brassiness without damaging the hair. Infused with \u003cstrong data-start=\"563\" data-end=\"574\"\u003ekeratin\u003c\/strong\u003e and nourishing ingredients, the drops help maintain hair softness and manageability while delivering targeted color results.\u003c\/p\u003e\n\u003cp data-start=\"701\" data-end=\"937\"\u003e\u003cstrong data-start=\"701\" data-end=\"727\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-start=\"727\" data-end=\"730\"\u003eMix a few drops into a conditioner or treatment. Apply evenly to clean, damp hair. Leave on 5–20 minutes depending on desired result, then rinse thoroughly. Adjust the number of drops to customize intensity.\u003c\/p\u003e\n\u003cp data-start=\"939\" data-end=\"1235\"\u003e\u003cstrong data-start=\"939\" data-end=\"970\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-start=\"970\" data-end=\"973\"\u003eCustomizable color and tone control\u003cbr data-start=\"1008\" data-end=\"1011\"\u003eSemi-permanent, deposit-only formula\u003cbr data-start=\"1047\" data-end=\"1050\"\u003eMixable with conditioners, masks, or stylers\u003cbr data-start=\"1094\" data-end=\"1097\"\u003eHelps neutralize unwanted tones or boost vibrancy\u003cbr data-start=\"1146\" data-end=\"1149\"\u003eAllows precise, personalized color results\u003cbr data-start=\"1191\" data-end=\"1194\"\u003eGentle formula designed for regular use\u003c\/p\u003e\n\u003cp data-start=\"1237\" data-end=\"1469\"\u003e\u003cstrong data-start=\"1237\" data-end=\"1299\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-start=\"1299\" data-end=\"1302\"\u003eIdeal for \u003cstrong data-start=\"1312\" data-end=\"1345\"\u003ecolor-treated or natural hair\u003c\/strong\u003e needing toning, color enhancement, or correction.\u003cbr data-start=\"1395\" data-end=\"1398\"\u003eHelps with brassiness, fading color, uneven tone, and lack of vibrancy.\u003c\/p\u003e\n\u003cp data-start=\"1471\" data-end=\"1664\"\u003e\u003cstrong data-start=\"1471\" data-end=\"1517\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-start=\"1517\" data-end=\"1520\"\u003eA flexible, professional-style solution that lets you \u003cstrong data-start=\"1574\" data-end=\"1618\"\u003efine-tune color exactly the way you want\u003c\/strong\u003e, while keeping hair soft and healthy-looking.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden\"\u003e\n\u003cdiv class=\"text-center\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e","brand":"Kerachroma","offers":[{"title":"Violet","offer_id":43387306803453,"sku":"KER6800454","price":14.95,"currency_code":"CAD","in_stock":true},{"title":"Gold","offer_id":43387306901757,"sku":"KER6800455","price":14.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/KER6800455.jpg?v=1663859938"},{"product_id":"color-clenditioner-355ml-12oz","title":"Kerachroma Color + Clenditioner – Semi-Permanent Color-Depositing Cleanser for Vibrant, Pastel \u0026 Natural Shades","description":"\u003cdiv class=\"flex flex-col text-sm @w-xl\/main:pt-header-height pb-25\"\u003e\n\u003carticle data-turn=\"assistant\" data-scroll-anchor=\"true\" data-testid=\"conversation-turn-360\" data-turn-id=\"request-691382d6-5dd8-8332-851a-c9e94a3961a2-1\" dir=\"auto\" class=\"text-token-text-primary w-full focus:outline-none [--shadow-height:45px] has-data-writing-block:pointer-events-none has-data-writing-block:-mt-(--shadow-height) has-data-writing-block:pt-(--shadow-height) [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @w-sm\/main:[--thread-content-margin:--spacing(6)] @w-lg\/main:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-model-slug=\"gpt-5-2\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-1\" dir=\"auto\" data-message-id=\"a58bfca0-c488-403c-8125-bc38bc76ba52\" data-message-author-role=\"assistant\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[1px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words light markdown-new-styling\"\u003e\n\u003cp data-end=\"847\" data-start=\"173\"\u003eKerachroma Color + Clenditioner is a \u003cstrong data-end=\"264\" data-start=\"210\"\u003e3-in-1 semi-permanent, deposit-only color cleanser\u003c\/strong\u003e designed to \u003cstrong data-end=\"339\" data-start=\"277\"\u003ecleanse, condition, and enhance hair color with every wash\u003c\/strong\u003e. Ideal for vivid fashion colors, soft pastels, and natural tones, this non-damaging formula builds color intensity gradually while helping extend vibrancy between salon visits. Available in \u003cstrong data-end=\"556\" data-start=\"530\"\u003e22 customizable shades\u003c\/strong\u003e, it refreshes tone, boosts brilliance, and tones unwanted hues while leaving hair feeling \u003cstrong data-end=\"681\" data-start=\"647\"\u003ehealthier, softer, and silkier\u003c\/strong\u003e. Infused with \u003cstrong data-end=\"707\" data-start=\"696\"\u003ekeratin\u003c\/strong\u003e and a nourishing blend of \u003cstrong data-end=\"804\" data-start=\"734\"\u003ecoconut oil, shea butter, rose hip oil, jojoba oil, and almond oil\u003c\/strong\u003e, it replenishes hair as it deposits color.\u003c\/p\u003e\n\u003cp data-end=\"1049\" data-start=\"849\"\u003e\u003cstrong data-end=\"875\" data-start=\"849\"\u003eHow to Use the Product\u003c\/strong\u003e\u003cbr data-end=\"878\" data-start=\"875\"\u003eApply to wet hair like a shampoo. Massage evenly and leave on for 3–20 minutes depending on desired intensity. Rinse thoroughly. Use repeatedly to build or maintain color.\u003c\/p\u003e\n\u003cp data-end=\"1455\" data-start=\"1051\"\u003e\u003cstrong data-end=\"1082\" data-start=\"1051\"\u003eKey Features of the Product\u003c\/strong\u003e\u003cbr data-end=\"1085\" data-start=\"1082\"\u003e3-in-1 \u003cstrong data-end=\"1125\" data-start=\"1092\"\u003ecleanse, condition, and color\u003c\/strong\u003e\u003cbr data-end=\"1128\" data-start=\"1125\"\u003eSemi-permanent \u003cstrong data-end=\"1157\" data-start=\"1143\"\u003edirect dye\u003c\/strong\u003e technology\u003cbr data-end=\"1171\" data-start=\"1168\"\u003eEnhances vibrancy and tones unwanted color\u003cbr data-end=\"1216\" data-start=\"1213\"\u003eBuilds intensity with each use\u003cbr data-end=\"1249\" data-start=\"1246\"\u003eAvailable in \u003cstrong data-end=\"1275\" data-start=\"1262\"\u003e22 shades\u003c\/strong\u003e for customizable results\u003cbr data-end=\"1303\" data-start=\"1300\"\u003eNon-damaging, deposit-only formula\u003cbr data-end=\"1340\" data-start=\"1337\"\u003eKeratin-infused with nourishing oils\u003cbr data-end=\"1379\" data-start=\"1376\"\u003eSulfate-free, paraben-free, gluten-free\u003cbr data-end=\"1421\" data-start=\"1418\"\u003eCruelty-free and made in the USA\u003c\/p\u003e\n\u003cp data-end=\"1739\" data-start=\"1457\"\u003e\u003cstrong data-end=\"1519\" data-start=\"1457\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address\u003c\/strong\u003e\u003cbr data-end=\"1522\" data-start=\"1519\"\u003eIdeal for \u003cstrong data-end=\"1565\" data-start=\"1532\"\u003ecolor-treated or natural hair\u003c\/strong\u003e looking to refresh tone, maintain fashion or pastel shades, enhance vibrancy, or experiment with semi-permanent color. Helps with fading color, dullness, and unwanted tones.\u003c\/p\u003e\n\u003cp data-end=\"1937\" data-start=\"1741\"\u003e\u003cstrong data-end=\"1787\" data-start=\"1741\"\u003eWhy Should You Use This Product \u0026amp; Benefits\u003c\/strong\u003e\u003cbr data-end=\"1790\" data-start=\"1787\"\u003eA gentle way to enjoy \u003cstrong data-end=\"1847\" data-start=\"1812\"\u003ebeautiful color with every wash\u003c\/strong\u003e while keeping hair \u003cstrong data-end=\"1909\" data-start=\"1867\"\u003econditioned, soft, and healthy-looking\u003c\/strong\u003e between salon appointments.\u003cmeta charset=\"utf-8\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e\n\u003c\/div\u003e","brand":"Kerachroma","offers":[{"title":"Blue 355 ml","offer_id":43387313717501,"sku":"KER6800252","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Copper 355 ml","offer_id":43387314012413,"sku":"KER6800253","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Emerald 355 ml","offer_id":43387313979645,"sku":"KER6800254","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Espresso 355 ml","offer_id":47004480143613,"sku":"KER6800255","price":28.99,"currency_code":"CAD","in_stock":true},{"title":"Honey 355 ml","offer_id":43387314143485,"sku":"KER6800256","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Honey 1 L","offer_id":47004481028349,"sku":"KER6800257","price":38.99,"currency_code":"CAD","in_stock":true},{"title":"Hot Pink 355 ml","offer_id":43387313815805,"sku":"KER6800258","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Light Pink 355 ml","offer_id":43387313783037,"sku":"KER6800259","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Light Pink 1 L","offer_id":47004481061117,"sku":"KER6800260","price":38.99,"currency_code":"CAD","in_stock":true},{"title":"Merlot 355 ml","offer_id":47004482044157,"sku":"KER6800261","price":28.99,"currency_code":"CAD","in_stock":true},{"title":"Mint 355 ml","offer_id":43387314077949,"sku":"KER6800262","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Mocha 355 ml","offer_id":43387314110717,"sku":"KER6800263","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Onyx 355 ml","offer_id":47004482076925,"sku":"KER6800264","price":28.99,"currency_code":"CAD","in_stock":true},{"title":"Platinum 355 ml","offer_id":43387313946877,"sku":"KER6800265","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Platinium 1 L","offer_id":47004482109693,"sku":"KER6800266","price":38.99,"currency_code":"CAD","in_stock":true},{"title":"Purple 355 ml","offer_id":43387313848573,"sku":"KER6800267","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Purple 1 L","offer_id":47004482404605,"sku":"KER6800268","price":38.99,"currency_code":"CAD","in_stock":true},{"title":"Red","offer_id":43387313881341,"sku":"KER6800274","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Rose Gold 355ml","offer_id":43387313914109,"sku":"KER6800269","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Rose Gold 1L","offer_id":47004482797821,"sku":"KER6800270","price":38.99,"currency_code":"CAD","in_stock":true},{"title":"Silver 355ml","offer_id":43387313684733,"sku":"KER6800271","price":28.99,"currency_code":"CAD","in_stock":true},{"title":"Silver Blue 355ml","offer_id":43387313750269,"sku":"KER6800272","price":28.99,"currency_code":"CAD","in_stock":false},{"title":"Silver 1L","offer_id":47004483059965,"sku":"KER6800273","price":38.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/products\/KER6800278.jpg?v=1663859949"},{"product_id":"wella-professionals-color-charm-permanent-liquid-haircolor","title":"Wella Professionals Color Charm Permanent Liquid Haircolor – Full Shade Range","description":"\u003cp\u003e\u003cstrong\u003eWella Color Charm permanent liquid haircolor in the 42ml bottle — the format that made this line a salon staple.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLiquid mixes thinner than cream, spreads faster and processes quickly, which is why it is the go-to for toning freshly lightened hair. Available across the shade range including the well-known cool toners.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"1N\/051 BLACK","offer_id":43722822123773,"sku":"C00003660","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"3N\/311 DARK BROWN","offer_id":43722822156541,"sku":"C00003662","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"4N\/411 MEDIUM BROWN","offer_id":43722822189309,"sku":"C00003663","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"5N\/511 LIGHT BROWN","offer_id":43722822222077,"sku":"C00003664","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"6N\/611 DARK BLONDE","offer_id":43722822254845,"sku":"C00003665","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"7N\/711 MEDIUM BLONDE","offer_id":43722822287613,"sku":"C00003666","price":14.99,"currency_code":"CAD","in_stock":true},{"title":"8N\/811 LIGHT 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It stays open to air without crusting over, so a balayage sweep keeps lifting instead of stalling halfway, and the pre-bonded formula protects the fibre while it lifts. The soft, pliable texture is what makes a blended root shadow possible rather than a hard line. 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Professional use only, and a strand test is not optional at this lifting power.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"900g","offer_id":44092668739837,"sku":null,"price":59.99,"currency_code":"CAD","in_stock":true},{"title":"450g","offer_id":71171737911549,"sku":"570210","price":31.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/image002__1_.64188e17bfadb.jpg?v=1695310706"},{"product_id":"blondme-lift-and-blend","title":"BLONDME Bond Enforcing Lift \u0026 Blend Colors – Lighten and Blend Mature or White Hair with Bond Protection","description":"\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eAchieve radiant, dimensional blondes on mature or white hair with \u003c\/span\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-start=\"351\" data-end=\"390\"\u003eBLONDME Bond Enforcing Lift \u0026amp; Blend\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e, a specialized high-lift color cream that \u003c\/span\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-start=\"433\" data-end=\"503\"\u003elightens and tones while seamlessly blending up to 100% white hair\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e. Perfect for clients with natural base levels 6–8 and 30–70% white hair, this formula offers \u003c\/span\u003e\u003cstrong style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\" data-start=\"597\" data-end=\"623\"\u003eup to 4 levels of lift\u003c\/strong\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e with soft, natural coverage and brilliant tone.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-start=\"673\" data-end=\"1007\"\u003eFormulated with \u003cstrong data-start=\"689\" data-end=\"729\"\u003eIntegrated Bond Enforcing Technology\u003c\/strong\u003e, it reinforces the inner hair structure during processing, ensuring \u003cstrong data-start=\"798\" data-end=\"844\"\u003ereduced breakage and long-lasting strength\u003c\/strong\u003e. Whether you’re enhancing silver strands or lifting darker roots, Lift \u0026amp; Blend shades allow stylists to \u003cstrong data-start=\"949\" data-end=\"1006\"\u003ebrighten and balance the hair tone in one single step\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-start=\"1009\" data-end=\"1118\"\u003e\u003cstrong data-start=\"1009\" data-end=\"1030\"\u003eAvailable Shades:\u003c\/strong\u003e\u003cbr data-start=\"1030\" data-end=\"1033\"\u003e• LB-Ice\u003cbr data-start=\"1041\" data-end=\"1044\"\u003e• LB-Sand\u003cbr data-start=\"1053\" data-end=\"1056\"\u003e• LB-Biscuit\u003cbr data-start=\"1068\" data-end=\"1071\"\u003e• LB-Ash\u003cbr data-start=\"1079\" data-end=\"1082\"\u003e• LB-Brown Mahogany\u003cbr data-start=\"1101\" data-end=\"1104\"\u003e• LB-Ice Irise\u003c\/p\u003e\n\u003cp data-start=\"1120\" data-end=\"1143\"\u003e\u003cstrong data-start=\"1120\" data-end=\"1143\"\u003eSize: 60ml (2.02oz)\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"1145\" data-end=\"1174\"\u003e\u003cstrong data-start=\"1145\" data-end=\"1172\"\u003eHow to Use the Product?\u003c\/strong\u003e\u003c\/p\u003e\n\u003col data-start=\"1175\" data-end=\"1398\"\u003e\n\u003cli data-start=\"1175\" data-end=\"1258\"\u003e\n\u003cp data-start=\"1178\" data-end=\"1258\"\u003eMix 1:1 with BLONDME Premium Developer (6%, 9%, or 12% based on desired lift).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1259\" data-end=\"1292\"\u003e\n\u003cp data-start=\"1262\" data-end=\"1292\"\u003eApply to dry, unwashed hair.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1293\" data-end=\"1342\"\u003e\n\u003cp data-start=\"1296\" data-end=\"1342\"\u003eProcess for 30–45 minutes. Monitor visually.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1343\" data-end=\"1398\"\u003e\n\u003cp data-start=\"1346\" data-end=\"1398\"\u003eRinse thoroughly and follow with BLONDME care range.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp data-start=\"1400\" data-end=\"1434\"\u003e\u003cstrong data-start=\"1400\" data-end=\"1432\"\u003eKey Features of the Product:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1435\" data-end=\"1720\"\u003e\n\u003cli data-start=\"1435\" data-end=\"1480\"\u003e\n\u003cp data-start=\"1437\" data-end=\"1480\"\u003eLightens and blends up to 100% white hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1481\" data-end=\"1526\"\u003e\n\u003cp data-start=\"1483\" data-end=\"1526\"\u003eUp to 4 levels of lift with tonal deposit\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1527\" data-end=\"1578\"\u003e\n\u003cp data-start=\"1529\" data-end=\"1578\"\u003eIdeal for natural levels 6–8 with white or grey\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1579\" data-end=\"1627\"\u003e\n\u003cp data-start=\"1581\" data-end=\"1627\"\u003eBond Enforcing Technology to reduce breakage\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1628\" data-end=\"1677\"\u003e\n\u003cp data-start=\"1630\" data-end=\"1677\"\u003eNatural, soft transitions—no harsh root lines\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1678\" data-end=\"1720\"\u003e\n\u003cp data-start=\"1680\" data-end=\"1720\"\u003eIntermixable shades for custom results\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1722\" data-end=\"1804\"\u003e\u003cstrong data-start=\"1722\" data-end=\"1785\"\u003eWho Should Use This Product \u0026amp; Hair Concerns It Can Address?\u003c\/strong\u003e\u003cbr data-start=\"1785\" data-end=\"1788\"\u003e\u003cstrong data-start=\"1788\" data-end=\"1802\"\u003eIdeal For:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1805\" data-end=\"2083\"\u003e\n\u003cli data-start=\"1805\" data-end=\"1864\"\u003e\n\u003cp data-start=\"1807\" data-end=\"1864\"\u003eProfessional stylists working with mature or white hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1865\" data-end=\"1956\"\u003e\n\u003cp data-start=\"1867\" data-end=\"1956\"\u003eClients looking for dimensional blonding with soft blending\u003cbr data-start=\"1926\" data-end=\"1929\"\u003e\u003cstrong data-start=\"1929\" data-end=\"1954\"\u003eHair Concerns Solved:\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1957\" data-end=\"1996\"\u003e\n\u003cp data-start=\"1959\" data-end=\"1996\"\u003eHarsh regrowth with permanent color\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1997\" data-end=\"2034\"\u003e\n\u003cp data-start=\"1999\" data-end=\"2034\"\u003eWeak or brittle hair from lifting\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2035\" data-end=\"2083\"\u003e\n\u003cp data-start=\"2037\" data-end=\"2083\"\u003eUneven color on mixed natural and white hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2085\" data-end=\"2464\"\u003e\u003cstrong data-start=\"2085\" data-end=\"2132\"\u003eWhy Should You Use This Product \u0026amp; Benefits?\u003c\/strong\u003e\u003cbr data-start=\"2132\" data-end=\"2135\"\u003e\u003cstrong data-start=\"2135\" data-end=\"2159\"\u003eBLONDME Lift \u0026amp; Blend\u003c\/strong\u003e allows you to deliver \u003cstrong data-start=\"2182\" data-end=\"2258\"\u003emulti-tonal, soft blonde transformations for white and mature hair types\u003c\/strong\u003e with \u003cstrong data-start=\"2264\" data-end=\"2299\"\u003ereliable lift and built-in care\u003c\/strong\u003e. Whether you want cool tones like Ice or richer blends like Brown Mahogany, this system makes it easy to create sophisticated blondes with a healthy, strong finish.\u003c\/p\u003e\n\u003cp data-start=\"2466\" data-end=\"2716\"\u003e⚠️ \u003cstrong data-start=\"2469\" data-end=\"2497\"\u003eProfessional Use Warning\u003c\/strong\u003e\u003cbr data-start=\"2497\" data-end=\"2500\"\u003eThis product is for licensed professionals only. Must be used with BLONDME Premium Developer. Perform a patch test 48 hours before application. Not for home use. Improper use may lead to irritation or uneven results.\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"o-product-detail__prices-container js-price-fetcher\" data-product-id=\"2865573\"\u003e\n\u003ci class=\"a-btn__icon icon-input-lock\"\u003e\u003c\/i\u003e\u003cbr\u003e\n\u003c\/div\u003e","brand":"BLONDME","offers":[{"title":"LB-ice","offer_id":44179306774781,"sku":"2884424","price":25.99,"currency_code":"CAD","in_stock":true},{"title":"LB-sand","offer_id":44179306807549,"sku":"2884424-LB-SAND","price":25.99,"currency_code":"CAD","in_stock":true},{"title":"LB-Biscuit","offer_id":44179306840317,"sku":"2884424-LB-BISCUIT","price":25.99,"currency_code":"CAD","in_stock":true},{"title":"LB-ash","offer_id":44179306873085,"sku":"2884424-LB-ASH","price":25.99,"currency_code":"CAD","in_stock":true},{"title":"LB-Brown Mahogany","offer_id":46938957086973,"sku":"2884424-LB-BROWN-MAHOG","price":25.99,"currency_code":"CAD","in_stock":true},{"title":"LB-ice irise","offer_id":44179306905853,"sku":"2884424-LB-ICE-IRISE","price":25.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/BLONDME_LIFTING-BLENDING_Blonde-Lift_PDP_2000x2000_a04a6593-5d31-4ca7-a65b-bc2d76a80305.webp?v=1697863900"},{"product_id":"professional-by-fama-blondher-balayage-hair-bleaching-powder","title":"Professional By Fama BlondHer Balayage Bleaching Powder – 4 Levels of Lift 400 g","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA complete and reliable bleaching and lightening system to create all types of blondes in complete safety, thanks to formulas rich in protective agents.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAll BLONDHER products have been designed to work in perfect connection with each other, thus guaranteeing high-performance and personalized results.\u003c\/p\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"\u003e\n\u003cdiv class=\"uncol style-light\"\u003e\n\u003cdiv class=\"uncoltable\"\u003e\n\u003cdiv class=\"uncell no-block-padding\"\u003e\n\u003cdiv class=\"uncont\"\u003e\n\u003cdiv class=\"uncode-single-media  text-center\"\u003e\n\u003cdiv class=\"single-wrapper\"\u003e\n\u003cdiv class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"\u003e\n\u003cdiv class=\"t-inside\"\u003e\n\u003cdiv class=\"t-entry-visual\"\u003e\n\u003cdiv class=\"t-entry-visual-tc\"\u003e\n\u003cdiv class=\"uncode-single-media-wrapper\"\u003e\u003cimg alt=\"\" height=\"286\" width=\"286\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2021\/09\/IG_technology-bplex_blondher.png\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"\u003e\n\u003cdiv class=\"uncol style-light\"\u003e\n\u003cdiv class=\"uncoltable\"\u003e\n\u003cdiv class=\"uncell no-block-padding\"\u003e\n\u003cdiv class=\"uncont\"\u003e\n\u003cdiv class=\"vc_custom_heading_wrap\"\u003e\n\u003cdiv class=\"heading-text el-text\"\u003e\n\u003ch2 class=\"h2\"\u003e\u003cspan\u003eB-PLEX\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"clear\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"uncode_text_column text-lead alpha-anim animate_when_almost_visible start_animation\"\u003e\n\u003cp\u003eA complex based on sugars and amino acids that:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ecreates a protective film around the hair\u003c\/li\u003e\n\u003cli\u003emaintains the right level of hydration during the bleaching process\u003c\/li\u003e\n\u003cli\u003eguarantees elasticity to the hair fiber, minimizing hair breakage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch1 class=\"product_title entry-title\" itemprop=\"name\"\u003eBalayage\u003c\/h1\u003e\n\u003cdiv class=\"price-container\"\u003e\n\u003cspan class=\"price\"\u003e\u003cins class=\"h2\"\u003e\u003c\/ins\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eHair Bleaching Powder\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e400 gr\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhite clay powder. Lightens up to 5 levels on natural hair and 4 levels on colored hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTo create natural effect balayage. It clings to the hair perfectly and does not drip. It dries quickly on the outside while continuing to act on the inside avoiding stains, guaranteeing a precise and accurate result.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApplication:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003efree hand\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMix:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e1:2 with 20\/30 volumes PBF Developer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExposure time*:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eFrom 30 to 45 minutes. (visual check after the first 20 minutes)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $120!\u003c\/p\u003e","brand":"Professional By Fama","offers":[{"title":"Default Title","offer_id":44215881957629,"sku":"3202354","price":65.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Balayage.png?v=1698786081"},{"product_id":"professional-by-fama-blondher-plus-hair-bleaching-powder-500g","title":"Professional By Fama BlondHer Plus Bleaching Powder – 9 Levels of Lift 500 g","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA complete and reliable bleaching and lightening system to create all types of blondes in complete safety, thanks to formulas rich in protective agents.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAll BLONDHER products have been designed to work in perfect connection with each other, thus guaranteeing high-performance and personalized results.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"\u003e\n\u003cdiv class=\"uncol style-light\"\u003e\n\u003cdiv class=\"uncoltable\"\u003e\n\u003cdiv class=\"uncell no-block-padding\"\u003e\n\u003cdiv class=\"uncont\"\u003e\n\u003cdiv class=\"uncode-single-media  text-center\"\u003e\n\u003cdiv class=\"single-wrapper\"\u003e\n\u003cdiv class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"\u003e\n\u003cdiv class=\"t-inside\"\u003e\n\u003cdiv class=\"t-entry-visual\"\u003e\n\u003cdiv class=\"t-entry-visual-tc\"\u003e\n\u003cdiv class=\"uncode-single-media-wrapper\"\u003e\u003cimg alt=\"\" height=\"225\" width=\"225\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2021\/09\/IG_technology-bplex_blondher.png\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"\u003e\n\u003cdiv class=\"uncol style-light\"\u003e\n\u003cdiv class=\"uncoltable\"\u003e\n\u003cdiv class=\"uncell no-block-padding\"\u003e\n\u003cdiv class=\"uncont\"\u003e\n\u003cdiv class=\"vc_custom_heading_wrap\"\u003e\n\u003cdiv class=\"heading-text el-text\"\u003e\n\u003ch2 class=\"h2\"\u003e\u003cspan\u003eB-PLEX\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"clear\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"uncode_text_column text-lead alpha-anim animate_when_almost_visible start_animation\"\u003e\n\u003cp\u003eA complex based on sugars and amino acids that:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ecreates a protective film around the hair\u003c\/li\u003e\n\u003cli\u003emaintains the right level of hydration during the bleaching process\u003c\/li\u003e\n\u003cli\u003eguarantees elasticity to the hair fiber, minimizing hair breakage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003ePlus\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eHair Bleaching Powder\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e500 gr\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCompact gray powder. Lightens up to 9 levels.\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003eFor intense and precise lightening, particularly suitable for resistant hair.\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003eIt allows a high neutralization during lightening.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApplication:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003efreehand and with foils * (only if the hair structure allows it).\u003cbr\u003e\u003cstrong\u003eMix:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e1:2 foils use* with 10\/20 volumes PBF Developer  and free hand with 10\/20\/30 volumes PBF Developer.\u003cbr\u003e\u003cstrong\u003eExposure time*:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eFrom 30 to 45 minutes (visual check after the first 20 minutes)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $120!\u003c\/p\u003e","brand":"Professional By Fama","offers":[{"title":"Default Title","offer_id":44215911219453,"sku":"3202463","price":71.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Plus-2.png?v=1698786407"},{"product_id":"professional-by-fama-blondher-essential-hair-bleaching-powder-900g","title":"Professional By Fama BlondHer Essential Bleaching Powder – 7 Levels of Lift 900 g","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA complete and reliable bleaching and lightening system to create all types of blondes in complete safety, thanks to formulas rich in protective agents.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAll BLONDHER products have been designed to work in perfect connection with each other, thus guaranteeing high-performance and personalized results.\u003c\/p\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"\u003e\n\u003cdiv class=\"uncol style-light\"\u003e\n\u003cdiv class=\"uncoltable\"\u003e\n\u003cdiv class=\"uncell no-block-padding\"\u003e\n\u003cdiv class=\"uncont\"\u003e\n\u003cdiv class=\"uncode-single-media  text-center\"\u003e\n\u003cdiv class=\"single-wrapper\"\u003e\n\u003cdiv class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"\u003e\n\u003cdiv class=\"t-inside\"\u003e\n\u003cdiv class=\"t-entry-visual\"\u003e\n\u003cdiv class=\"t-entry-visual-tc\"\u003e\n\u003cdiv class=\"uncode-single-media-wrapper\"\u003e\u003cimg alt=\"\" height=\"335\" width=\"335\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2021\/09\/IG_technology-bplex_blondher.png\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"\u003e\n\u003cdiv class=\"uncol style-light\"\u003e\n\u003cdiv class=\"uncoltable\"\u003e\n\u003cdiv class=\"uncell no-block-padding\"\u003e\n\u003cdiv class=\"uncont\"\u003e\n\u003cdiv class=\"vc_custom_heading_wrap\"\u003e\n\u003cdiv class=\"heading-text el-text\"\u003e\n\u003ch2 class=\"h2\"\u003e\u003cspan\u003eB-PLEX\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"clear\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"uncode_text_column text-lead alpha-anim animate_when_almost_visible start_animation\"\u003e\n\u003cp\u003eA complex based on sugars and amino acids that:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ecreates a protective film around the hair\u003c\/li\u003e\n\u003cli\u003emaintains the right level of hydration during the bleaching process\u003c\/li\u003e\n\u003cli\u003eguarantees elasticity to the hair fiber, minimizing hair breakage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp data-mce-fragment=\"1\"\u003e \u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eEssential\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"price-container\"\u003e\n\u003cspan class=\"price\"\u003e\u003cins class=\"h2\"\u003e\u003c\/ins\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eHair Bleaching Powder\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e900 gr\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNon-volatile blue powder. Lightens up to 7 levels.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVersatile, easy-to-mix formula also allows for total bleaching. It does not swell and maintains an optimal degree of humidity during application.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApplication:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003efoils use.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMix:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e1:2 with 5\/10\/20\/30 volumes PBF Developer.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eExposure time*:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eFrom 30 to 45 minutes (visual check after the first 20 minutes)\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $120!\u003c\/p\u003e","brand":"Professional By Fama","offers":[{"title":"Default Title","offer_id":44215924130045,"sku":"3202587","price":117.88,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Essential.png?v=1698786719"},{"product_id":"professional-by-fama-blondher-velvet-hair-bleaching-cream-180ml","title":"Professional By Fama BlondHer Velvet Bleaching Cream – On-Scalp Lightening 180 ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003eA complete and reliable bleaching and lightening system to create all types of blondes in complete safety, thanks to formulas rich in protective agents.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAll BLONDHER products have been designed to work in perfect connection with each other, thus guaranteeing high-performance and personalized results.\u003c\/p\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"\u003e\n\u003cdiv class=\"uncol style-light\"\u003e\n\u003cdiv class=\"uncoltable\"\u003e\n\u003cdiv class=\"uncell no-block-padding\"\u003e\n\u003cdiv class=\"uncont\"\u003e\n\u003cdiv class=\"uncode-single-media  text-center\"\u003e\n\u003cdiv class=\"single-wrapper\"\u003e\n\u003cdiv class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\"\u003e\n\u003cdiv class=\"t-inside\"\u003e\n\u003cdiv class=\"t-entry-visual\"\u003e\n\u003cdiv class=\"t-entry-visual-tc\"\u003e\n\u003cdiv class=\"uncode-single-media-wrapper\"\u003e\u003cimg alt=\"\" height=\"275\" width=\"275\" src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2021\/09\/IG_technology-bplex_blondher.png\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\"\u003e\n\u003cdiv class=\"uncol style-light\"\u003e\n\u003cdiv class=\"uncoltable\"\u003e\n\u003cdiv class=\"uncell no-block-padding\"\u003e\n\u003cdiv class=\"uncont\"\u003e\n\u003cdiv class=\"vc_custom_heading_wrap\"\u003e\n\u003cdiv class=\"heading-text el-text\"\u003e\n\u003ch2 class=\"h2\"\u003e\u003cspan\u003eB-PLEX\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"clear\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"uncode_text_column text-lead alpha-anim animate_when_almost_visible start_animation\"\u003e\n\u003cp\u003eA complex based on sugars and amino acids that:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ecreates a protective film around the hair\u003c\/li\u003e\n\u003cli\u003emaintains the right level of hydration during the bleaching process\u003c\/li\u003e\n\u003cli\u003eguarantees elasticity to the hair fiber, minimizing hair breakage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch1 class=\"product_title entry-title\" itemprop=\"name\"\u003eVelvet\u003c\/h1\u003e\n\u003cdiv class=\"price-container\"\u003e\n\u003cspan class=\"price\"\u003e\u003cins class=\"h2\"\u003e\u003c\/ins\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\"\u003e\n\u003cp\u003eHair Bleaching Cream\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e180 ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSoft white cream. Lightens up to 7 levels.\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003eFor total bleaching, pickling and correction services.\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003eOverlapping with PBF color to create gradient effects.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApplications:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003efree hand and foils use.\u003cbr\u003e\u003cstrong\u003eMix:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e1:2 with 10\/20\/30 volumes PBF Developer\u003cbr\u003e\u003cstrong\u003eExposure time*:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003eFrom 30 to 45 minutes (Check visual after the first 20 minutes)\u003cbr\u003e\u003cstrong\u003e\u003cem\u003e*\u003c\/em\u003e\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e\u003cem\u003ethe structure of the hair and the temperature of the environment can affect the  exposure time\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $120!\u003c\/p\u003e","brand":"Professional By Fama","offers":[{"title":"Default Title","offer_id":44215943233789,"sku":"3202630","price":47.13,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Velvet.png?v=1698787071"},{"product_id":"professional-by-fama-blondher-delight-hair-lightening-oil-2x500ml","title":"Professional By Fama BlondHer Delight Lightening Oil – Oil-Based Lightener 2 x 500 ml","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncol style-light\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncoltable\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncell no-block-padding\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncont\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncode-single-media  text-center\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"single-wrapper\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"tmb tmb-light  tmb-media-first tmb-media-last tmb-content-overlay tmb-no-bg\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"t-inside\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"t-entry-visual\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"t-entry-visual-tc\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncode-single-media-wrapper\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"uncode-single-media-wrapper\" data-mce-fragment=\"1\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cstrong\u003eA complete and reliable bleaching and lightening system to create all types of blondes in complete safety, thanks to formulas rich in protective agents.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eAll BLONDHER products have been designed to work in perfect connection with each other, thus guaranteeing high-performance and personalized results.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"uncode-single-media-wrapper\" data-mce-fragment=\"1\"\u003e\u003cimg src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2021\/09\/IG_technology-bplex_blondher.png\" width=\"250\" height=\"250\" alt=\"\" data-mce-fragment=\"1\" data-mce-src=\"https:\/\/www.professionalbyfama.com\/wp-content\/uploads\/2021\/09\/IG_technology-bplex_blondher.png\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"wpb_column pos-top pos-center align_left column_parent col-lg-6 single-internal-gutter\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncol style-light\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncoltable\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncell no-block-padding\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"uncont\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"vc_custom_heading_wrap\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"heading-text el-text\" data-mce-fragment=\"1\"\u003e\n\u003ch2 class=\"h2\" data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eB-PLEX\u003c\/span\u003e\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"clear\" data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"uncode_text_column text-lead alpha-anim animate_when_almost_visible start_animation\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eA complex based on sugars and amino acids that:\u003c\/p\u003e\n\u003cul data-mce-fragment=\"1\"\u003e\n\u003cli data-mce-fragment=\"1\"\u003ecreates a protective film around the hair\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003emaintains the right level of hydration during the bleaching process\u003c\/li\u003e\n\u003cli data-mce-fragment=\"1\"\u003eguarantees elasticity to the hair fiber, minimizing hair breakage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch1 class=\"product_title entry-title\" itemprop=\"name\"\u003eDelight\u003c\/h1\u003e\n\u003cdiv class=\"price-container\"\u003e\n\u003cspan class=\"price\"\u003e\u003cins class=\"h2\"\u003e\u003c\/ins\u003e\u003c\/span\u003e\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eHair Lightening Oil\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e500 ml\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAmmonia-free lightening oil with self-locking technology to create sun kiss effects.\u003cbr\u003e\u003c\/strong\u003eLightens up to 2 levels on colored hair and up to 3 levels on natural hair.\u003cbr\u003eWhen mixed with oxygen it turns into a gel to allow maximum adhesion to the hair.\u003cbr\u003eRemoves pigment overloads leaving the hair soft.\u003cbr\u003eIdeal for those who want to switch from classic meches to a natural color and for customers who want lightening without the use of bleaching.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eApplication:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003efree hand (with support under the lock) ad foils use.\u003cbr\u003e\u003cstrong\u003eMix:\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003e1:1.5 wih 40 volumes PBF Developer or 30 volumes for more natural and delicate effects\u003cbr\u003e\u003cstrong\u003eExposure time:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003efrom 20 to 45 minutes.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp style=\"text-align:center;margin-top:20px\"\u003e\u003cstrong\u003eShop with confidence at \u003ca href=\"https:\/\/prohair.ca\"\u003eProHair.ca\u003c\/a\u003e\u003c\/strong\u003e – Trusted by professionals since 1996. Enjoy free shipping on orders over $120!\u003c\/p\u003e","brand":"Professional By Fama","offers":[{"title":"Default Title","offer_id":44215967351037,"sku":"3202763","price":128.33,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/Delight-1-1.png?v=1698787602"},{"product_id":"wella-professionals-welloxon-perfect-developer","title":"Wella Professionals Welloxon Perfect – Cream Developer","description":"\u003cp\u003e\u003cstrong\u003eWelloxon Perfect is the stabilised cream developer that Koleston Perfect and Blondor are formulated to run with.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe cream base is what makes it behave: it mixes to a consistent, brushable texture and stays put instead of running off the section. Available across the volume range so you can match the developer to the lift the service actually needs rather than defaulting to whatever is on the shelf.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"6 Vol (1.9%)","offer_id":46930454216957,"sku":"wella-welloxon-20vol6-1000ml-1","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"10 Vol (3%)","offer_id":46930454249725,"sku":"wella-welloxon-20vol6-1000ml-2","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"20 Vol (6%)","offer_id":46930454282493,"sku":"wella-welloxon-20vol6-1000ml-3","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"30 Vol (9%)","offer_id":46930454315261,"sku":"wella-welloxon-20vol6-1000ml-4","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"40 Vol (12%)","offer_id":46930454348029,"sku":"wella-welloxon-20vol6-1000ml-5","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"20 Vol (6%) · 3.78L","offer_id":46930454380797,"sku":"wella-welloxon-3780ml-6","price":38.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/WellaProfessionalsWellexonPerfectDeveloper20-Vol6_1000ml.jpg?v=1715725657"},{"product_id":"wella-professionals-koleston-perfect-ppd-free-permanent-hair-color-tube-all-shades","title":"Wella Professionals Koleston Perfect ME+ – Pure Naturals \/0 Permanent Colour Crème","description":"\u003cp\u003e\u003cstrong\u003eKoleston Perfect ME+ is the permanent colour Wella rebuilt around a new dye molecule.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eME+ replaces PPD and PTD — the two molecules behind most hair-colour allergies — and is designed to dramatically reduce the risk of a client developing a new allergy to colour. 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Ten volume deposits and refreshes tone with minimal lift; twenty volume is the standard grey-coverage and one-to-two-level strength. Mix with Must52 colour or with Light Me Up lightener.\u003c\/p\u003e","brand":"Must52","offers":[{"title":"10 Volume","offer_id":46376025915645,"sku":"6811518710","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"20 Volume","offer_id":71174420988157,"sku":"6811558720","price":17.99,"currency_code":"CAD","in_stock":true},{"title":"40 Volume","offer_id":71174421283069,"sku":"6811518740","price":17.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/6811518710_1_24808fbd-ca59-492d-8ea9-0e85d465b9b7.png?v=1750449002"},{"product_id":"balayage-bleach","title":"Maria Nila Balayage Bleach – Kaolin Clay Freehand Lightener, Up to 6 Levels","description":"\u003cp\u003e\u003cstrong\u003eA professional bleaching powder that gently lightens unprocessed and colour-treated hair by up to six levels, depending on hair quality.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIt is formulated with kaolin, xanthan gum and guar gum, which thicken the mixed formula into a paste that stays where the brush puts it — the property that makes or breaks a freehand balayage. 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