{"title":"milk_shake — Silver Shine, Icy Blond and Cold Brunette","description":"\u003cp\u003eChoose the pigment family for your starting colour: Silver Shine is violet toning, Cold Brunette uses blue for unwanted orange warmth, and Icy Blond is the ash-toning comparison for very light blonde hair.\u003c\/p\u003e","products":[{"product_id":"milk_shake-conditioner-for-blonde-hair","title":"milk_shake Icy Blond Conditioner – Ash-Toning Care for Platinum \u0026 Very Light Blonde","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Icy Blond Conditioner is the toning conditioner for very light and platinum blondes who want their colour cool and ashy, not yellow or brassy.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA special black pigment deposits delicate ash tones on very light or lightened hair, neutralising unwanted warmth and prolonging the effect of grey and silver toning services. At the same time it conditions the lengths so bleached hair combs through and feels soft. The formula is paraben-free. Note that it is designed for very light and platinum blonde — it is not recommended for natural grey or white hair.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"1000 ml","offer_id":47311102050557,"sku":"milkshake-milkshake-icy-blond-conditioner-for-blonde-hair-3857329","price":57.5,"currency_code":"CAD","in_stock":true},{"title":"250 ml","offer_id":47311102083325,"sku":"milkshake-icy-blond-conditioner-for-blonde-hair-250ml-03857312","price":26.89,"currency_code":"CAD","in_stock":true},{"title":"50 ml","offer_id":47311102116093,"sku":"milkshake-icy-blond-conditioner-for-blonde-hair-50ml-03855131","price":7.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/4589459753500197070_1.jpg?v=1774235945"},{"product_id":"milk_shake-conditioner-for-brown-or-chestnut-hair","title":"milk_shake Cold Brunette Conditioner – Blue-Pigment Care Against Orange Tones in Brown Hair","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Cold Brunette Conditioner is the brunette's answer to purple shampoo: its blue pigments cancel the red and orange warmth that creeps into brown hair, keeping the tone cool and rich.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIdeal for natural or colour-treated brown, light brown and dark blonde hair, it removes unwanted warm reflections and makes cool toning services last longer, while conditioning the lengths so hair is soft, detangled and shiny. The formula is paraben-free and gentle enough to use at every wash with the matching Cold Brunette shampoo.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"1000 ml","offer_id":47311102247165,"sku":"milkshake-milkshake-cold-brunette-conditioner-brown-or-chestnut-hair-3853895","price":57.5,"currency_code":"CAD","in_stock":true},{"title":"250 ml","offer_id":47311102279933,"sku":"milkshake-cold-brunette-conditioner-for-brown-or-chestnut-hair-250ml-03854388","price":26.89,"currency_code":"CAD","in_stock":true},{"title":"50 ml","offer_id":47311102312701,"sku":"milkshake-cold-brunette-conditioner-for-brown-or-chestnut-hair-50ml-03853871","price":7.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/4589459753500197077_1.jpg?v=1774235955"},{"product_id":"milk_shake-shampoo-for-blonde-hair","title":"milk_shake Icy Blond Shampoo – Black-Pigment Anti-Brass Cleanse for Platinum Blonde","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Icy Blond Shampoo is the toning shampoo for very light and platinum blondes: its special black pigment deposits delicate ash tones and neutralises the yellow and brassy warmth that creeps into lightened hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIt prolongs the effect of grey and silver toning services and keeps the blonde cool between salon visits, cleansing gently enough for regular use. The formula is paraben-free. It is designed for very light or platinum blonde hair and is not recommended for natural grey or white hair — for those, choose milk_shake Silver Shine. Pair with Icy Blond Conditioner for the full ash effect.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"1000 ml","offer_id":47311109652733,"sku":"milkshake-icy-blond-shampoo-for-blonde-hair-1000ml-02857299","price":49.39,"currency_code":"CAD","in_stock":true},{"title":"300 ml","offer_id":47311109685501,"sku":"milkshake-milkshake-icy-blond-shampoo-for-blonde-hair-2857282","price":30.0,"currency_code":"CAD","in_stock":true},{"title":"50 ml","offer_id":47311109718269,"sku":"milkshake-icy-blond-shampoo-for-blonde-hair-50ml-02855124","price":8.29,"currency_code":"CAD","in_stock":true},{"title":"70 ml","offer_id":71247437955325,"sku":"MSK-IB-SH-070","price":7.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/4589459753500197067_1.jpg?v=1774236231"},{"product_id":"milk_shake-shampoo-for-brown-or-chestnut-hair","title":"milk_shake Cold Brunette Shampoo – Blue-Pigment Anti-Orange Cleanse for Brown Hair","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Cold Brunette Shampoo is the anti-orange shampoo for brunettes: blue pigments counteract the red and orange tones that warm up brown hair, removing unwanted reflections and keeping the tone cool.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIdeal for natural or colour-treated brown, light brown and dark blonde hair, it makes cool toning treatments last longer and cleanses gently for regular use. The paraben-free formula pairs with Cold Brunette Conditioner and Toning Spray for a complete routine — the brunette equivalent of a purple shampoo, and available in travel, retail and salon sizes.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"1000 ml","offer_id":47311109751037,"sku":"milkshake-cold-brunette-shampoo-for-brown-or-chestnut-hair-1000ml-02853857","price":49.39,"currency_code":"CAD","in_stock":true},{"title":"300 ml","offer_id":47311109783805,"sku":"milkshake-milkshake-cold-brunette-shampoo-brown-or-chestnut-hair-2853833","price":24.75,"currency_code":"CAD","in_stock":true},{"title":"50 ml","offer_id":47311109816573,"sku":"milkshake-cold-brunette-shampoo-for-brown-or-chestnut-hair-50ml-02853840","price":7.19,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/4589459753500197074_1.jpg?v=1774236237"},{"product_id":"milk_shake-toning-spray","title":"milk_shake Toning Spray – Leave-In Pigmented Toner in Icy Blond, Cold Brunette \u0026 Silver Shine 100 ml","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Toning Spray is the no-rinse way to keep a tone honest between washes — three pigmented leave-in sprays, one for each colour problem: Icy Blond, Cold Brunette and Silver Shine.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIcy Blond uses a black pigment to counteract brass and deposit ash tones in blonde or lightened hair. Cold Brunette uses a blue pigment to cancel the warm, red-orange tones that creep into brown hair. Silver Shine uses a violet pigment to neutralise yellow and gold in blonde, grey or white hair. All three strengthen and hydrate with milk proteins and berry extracts, detangle, improve combability and leave hair looking healthy — sprayed on towel-dried hair before drying, or on dry hair for a daily touch-up.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"Icy Blond","offer_id":71007094669565,"sku":"milkshake-icy-blond-toning-spray-anti-yellow-leave-in-for-blonde-hair-100ml-4851064","price":14.39,"currency_code":"CAD","in_stock":true},{"title":"Cold Brunette","offer_id":71247291482365,"sku":null,"price":14.38,"currency_code":"CAD","in_stock":true},{"title":"Silver Shine","offer_id":71247291515133,"sku":null,"price":14.38,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/milk-shake-icy-blond-toning-spray_2f10683f-5e88-43b4-8493-54f1c10c9df5.jpg?v=1786063706"},{"product_id":"milk_shake-silver-conditioner-anti-yellow-care-for-blonde-grey-hair","title":"milk_shake Silver Shine Conditioner – Violet-Pigment Care for Blonde, Grey \u0026 Lightened Hair","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Silver Shine Conditioner is the specific conditioner for blonde, grey or lightened hair: it neutralises unwanted yellow, golden and brassy tones while conditioning for easy detangling and styling.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA specific violet pigment cancels the warmth common in white, grey, blonde and lightened hair; Integrity 41 — sunflower seed extract rich in antioxidant polyphenols — protects colour; milk proteins maintain moisture, softness and manageability; and organic fruit extracts full of vitamins keep hair vital. Formulated without parabens, in travel, retail and salon sizes.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"50 ml","offer_id":71007099060477,"sku":"milkshake-silver-conditioner-anti-yellow-care-for-blonde-grey-hair-50ml-3851105","price":7.19,"currency_code":"CAD","in_stock":true},{"title":"250 ml","offer_id":71007099093245,"sku":"milkshake-silver-conditioner-anti-yellow-care-for-blonde-grey-hair-250ml-3856544","price":26.89,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":71007099126013,"sku":"milkshake-silver-conditioner-anti-yellow-care-for-blonde-grey-hair-1000ml-3856551","price":57.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/milk-shake-silver-shine-conditioner-250-ml.jpg?v=1786063721"},{"product_id":"milk_shake-silver-shine-light-shampoo-gentle-anti-yellow-for-blonde-grey-hair","title":"milk_shake Silver Shine Light Shampoo – Gentle Anti-Yellow for a Luminous, Balanced Blonde","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Silver Shine Light Shampoo is the gentle option for a luminous, balanced blonde — a moderate neutralising effect on yellow and copper tones that keeps the blonde cool and natural without over-pigmenting.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIts reduced concentration of violet pigment, compared with the original Silver Shine shampoo, subtly corrects warm reflections in a delicate cleansing base that neither attacks the scalp nor dulls the colour. Milk proteins restructure and strengthen the fibre, organic berry extracts bring antioxidants, and Integrity 41 protects colour and prevents fading. The result: shinier, softer, more vibrant blonde, grey or white hair with a controlled correction.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"300 ml","offer_id":71007099420925,"sku":"milkshake-silver-shine-light-shampoo-gentle-anti-yellow-for-blonde-grey-hair-300ml-2851194","price":24.75,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":71007099453693,"sku":"milkshake-silver-shine-light-shampoo-gentle-anti-yellow-for-blonde-grey-hair-1000ml-2851200","price":49.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/milk-shake-silver-shine-light-shampoo-300-ml.jpg?v=1786063707"},{"product_id":"milk_shake-silver-shine-shampoo-anti-yellow-brightening-for-blonde-grey-hair","title":"milk_shake Silver Shine Shampoo – Violet Anti-Yellow Brightening for Blonde, Grey \u0026 White Hair","description":"\u003cp\u003e\u003cstrong\u003emilk_shake Silver Shine Shampoo is the full-strength purple shampoo for blonde, grey and white hair — its violet pigments mute unwanted yellow and brassy tones as it cleanses, for a cool, balanced blonde.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe longer you leave it in, the more vibrant the highlights and silver tones appear, so you control the correction wash by wash. Milk proteins condition and strengthen the fibre while organic blackberry, raspberry, blueberry and strawberry extracts leave a light fruity fragrance and support healthy-looking hair. Suitable for natural or colour-treated blonde, grey and white hair; for a milder correction choose Silver Shine Light, which carries half the violet pigment.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"50 ml","offer_id":71007099879677,"sku":"milkshake-silver-shine-shampoo-anti-yellow-brightening-for-blonde-grey-hair-50ml-2851099","price":8.29,"currency_code":"CAD","in_stock":true},{"title":"300 ml","offer_id":71007099912445,"sku":"milkshake-silver-shine-shampoo-anti-yellow-brightening-for-blonde-grey-hair-300ml-2851892","price":24.75,"currency_code":"CAD","in_stock":true},{"title":"1000 ml","offer_id":71007099945213,"sku":"milkshake-silver-shine-shampoo-anti-yellow-brightening-for-blonde-grey-hair-1000ml-2851915","price":49.39,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/milk-shake-silver-shine-shampoo-300-ml.jpg?v=1786063708"},{"product_id":"milk_shake-silver-shine-shampoo-conditioner-duo","title":"milk_shake Silver Shine Shampoo \u0026 Conditioner Duo – Violet Anti-Yellow Care for Blonde, Grey \u0026 White Hair","description":"\u003cp\u003e\u003cstrong\u003eThe milk_shake Silver Shine Duo pairs the violet-pigment Silver Shine Shampoo with the Silver Shine Conditioner — the complete anti-yellow routine for blonde, grey, white and lightened hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThe shampoo neutralises unwanted yellow and brassy tones with a balanced, gentle action suitable for frequent use, with vitamin-rich organic berry extracts and milk protein; the conditioner adds a second dose of violet pigment while detangling and softening, with Integrity 41 to protect colour and milk proteins to maintain moisture. Paraben-free. The retail pair is the 300 ml shampoo with the 250 ml conditioner; the salon pair is a litre of each.\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"300 ml + 250 ml","offer_id":71247295611133,"sku":"MSK-DUO-SS-300","price":50.34,"currency_code":"CAD","in_stock":true},{"title":"1 L + 1 L","offer_id":71247295643901,"sku":"MSK-DUO-SS-1000","price":104.21,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/milk_shake-silver-shine-shampoo-conditioner-duo__300ml_250ml.jpg?v=1788553167"},{"product_id":"milk_shake-blonde-hair-shampoo-conditioner-duo","title":"milk_shake Icy Blond Shampoo \u0026 Conditioner Duo – Black-Pigment Ash Toning for Platinum Blonde","description":"\u003cp\u003e\u003cstrong\u003eThe milk_shake Icy Blond Duo pairs the Icy Blond Shampoo with the Icy Blond Conditioner — the complete ash-toning routine for very light and platinum blondes who want their colour cool, never brassy.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBoth carry the special black pigment of the Icy Blond range, which deposits delicate ash tones on very light or lightened hair, neutralises yellow and brassy warmth and prolongs the effect of grey and silver toning services. The shampoo cleanses gently for regular use; the conditioner detangles and softens bleached lengths as it tones. Paraben-free. Designed for very light and platinum blonde, not recommended for natural grey or white hair. Retail pair (300 ml + 250 ml) or salon pair (1 L each).\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"300 ml + 250 ml","offer_id":71247295873277,"sku":"MSK-DUO-IB-300","price":55.46,"currency_code":"CAD","in_stock":true},{"title":"1 L + 1 L","offer_id":71247295938813,"sku":"MSK-DUO-IB-1000","price":104.21,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/milk_shake-blonde-hair-shampoo-conditioner-duo__300ml_250ml.jpg?v=1788553195"},{"product_id":"milk_shake-brown-or-chestnut-hair-shampoo-conditioner-duo","title":"milk_shake Cold Brunette Shampoo \u0026 Conditioner Duo – Blue-Pigment Anti-Orange Care for Brown Hair","description":"\u003cp\u003e\u003cstrong\u003eThe milk_shake Cold Brunette Duo pairs the Cold Brunette Shampoo with the Cold Brunette Conditioner — the brunette's complete answer to the red and orange warmth that creeps into brown hair.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBoth carry the blue pigments of the Cold Brunette range, which counteract red and orange reflections, remove unwanted warm tones and make cool toning services last longer. The shampoo cleanses gently for regular use on natural or colour-treated brown, light brown and dark blonde hair; the conditioner detangles and softens as it tones. Paraben-free. Retail pair (300 ml + 250 ml) or salon pair (1 L each).\u003c\/p\u003e","brand":"milk_shake","offers":[{"title":"300 ml + 250 ml","offer_id":71247296954621,"sku":"MSK-DUO-CB-300","price":50.34,"currency_code":"CAD","in_stock":true},{"title":"1 L + 1 L","offer_id":71247297347837,"sku":"MSK-DUO-CB-1000","price":104.21,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0309\/6539\/9685\/files\/milk_shake-brown-or-chestnut-hair-shampoo-conditioner-duo__300ml_250ml.jpg?v=1788553203"}],"url":"https:\/\/procareoutlet.com\/collections\/milk-shake-tone-maintenance.oembed","provider":"ProHair","version":"1.0","type":"link"}