KMS ColorVitality Shampoo 300 ml bottle

KMS for Colour-Treated & Blonde Hair: ColorVitality, ColorVitality Blonde and What to Add

A colour service is the most expensive thing most people do to their hair, and most of what undoes it happens at home: shampooing, hard water, sun and hot tools. KMS answers that with one care line, ColorVitality, plus a dedicated ColorVitality Blonde pair for lightened, highlighted, natural blonde, grey or white hair. This guide explains what each product is meant to do according to KMS, which sizes we carry at ProHair.ca, and which products from other KMS lines are worth adding around them.

One honesty note up front: none of these products deposit colour or correct a bad colour job. ColorVitality protects the colour you have; ColorVitality Blonde neutralizes unwanted warmth. If the tone itself is wrong, that is a conversation with your colourist.

The 60-second answer

ColorVitality — the everyday colour-care base

KMS describes ColorVitality Shampoo as gently cleansing, protecting against colour fading and keeping colour vibrant for up to 20 washes. The brand specifically calls out two causes of fade it is built against: the shampooing itself, and free radicals from UV exposure. It is listed for all hair types, straight to coily. ColorVitality Conditioner makes combing easier, hydrates and increases shine; leave it in for two minutes and rinse.

The third piece is the ColorVitality Intense Gloss Treatment, a rinse-out mask that KMS describes as a bond-building formula restoring the protein structure responsible for resilience, with the strength and shine benefits that go with it. Use it in place of the conditioner once a week, or after every wash in the first two weeks after a colour service when the cuticle is most open.

Sizes at ProHair.ca: shampoo 75 ml, 300 ml, 750 ml and 3.8 L; conditioner 75 ml, 250 ml, 750 ml and 3.8 L; Intense Gloss Treatment 100 ml and 500 ml; the ColorVitality Shampoo + Conditioner Duo in the 750 ml and 3.8 L tiers. The 3.8 L gallons exist because salons buy them — if you colour at home and wash daily they are also the lowest cost per wash on the site, provided you have somewhere to decant them.

Best for: every colour-treated head that is not specifically fighting brassiness. ColorVitality is also the safest base to combine with a smoothing, volume or curl leave-in from another KMS line.

ColorVitality Blonde — the anti-brass pair

ColorVitality Blonde is a two-product system, and it is aimed at tone rather than fade. KMS describes ColorVitality Blonde Shampoo as illuminating blondes and fighting yellowing of lightened, highlighted, natural blonde, grey or white hair after just one use; the current product page lists neutralizing unwanted warm tones, protecting against hard-water mineral accumulation and gentle cleansing among its benefits. ColorVitality Blonde Conditioner enhances cool tones, keeps blondes from becoming too warm between colour services, hydrates and makes combing easier.

These are violet-toning products, and the usual rules apply: start with one wash a week alongside your regular shampoo and increase only if warmth returns, because over-toning very porous or very pale blonde can leave a lilac cast. On darker hair with a few highlights they will only act on the light pieces.

Sizes at ProHair.ca: shampoo 300 ml and 750 ml, conditioner 250 ml and 750 ml, and the ColorVitality Blonde Shampoo + Conditioner Duo in the 750 ml tier.

Best for: cool, ash or platinum blondes, silver and white hair, and anyone whose highlights go warm between appointments. Not the right choice for warm or golden blondes who like their tone as it is — use regular ColorVitality instead.

What to add from the rest of the KMS range

A clarifying wash: HeadRemedy Deep Cleanse Shampoo

KMS lists HeadRemedy Deep Cleanse Shampoo as removing colour-dulling residue, build-up from styling products, hard water, minerals, pollutants and chlorine, and as gentle enough for daily use. For colour-treated hair the practical uses are: one wash before a colour appointment so the colour goes onto clean hair, and one wash every couple of weeks when colour starts looking flat. Follow it with the ColorVitality conditioner or the Intense Gloss Treatment. Sizes: 300 ml and 750 ml.

Repair, when the colour service left hair weak: MoistRepair

Bleach and repeated colour thin the hair’s internal structure. MoistRepair Intense Restore Treatment (100 ml or 500 ml) is the KMS mask described as bond-building (hydrogen and ionic bonds) for highly damaged hair; KMS states it is applied to lengths and ends after shampooing for three to five minutes. If hair is snapping rather than fading, this replaces the Intense Gloss Treatment as the weekly step. For daily support, MoistRepair Leave-In Conditioner (150 ml) is sprayed on towel-dried hair and is credited by KMS with reducing breakage and split ends, and MoistRepair Conditioner can stand in for the ColorVitality conditioner on days the hair feels straw-like. Neither MoistRepair product is marketed as colour-protective, which is why we keep the ColorVitality shampoo in the routine.

Heat protection: ThermaShape

Hot tools fade colour and stress lightened hair. KMS lists heat protection up to 230 °C / 446 °F on ThermaShape Quick Blow Dry (towel-dried hair before blow-drying, also speeds up drying) and on ThermaShape 2-in-1 Spray (dry hair before a flat iron or curling iron). Use whichever matches how you style. HairStay Working Hairspray also lists heat protection up to 230 °C if you want a finishing spray that doubles as protection.

A gentler sulfate-free wash for fine coloured hair: ConsciousStyle

If you have fine, colour-treated hair and prefer a sulfate-free cleanser, KMS states that ConsciousStyle Everyday Shampoo and ConsciousStyle Everyday Conditioner are free from SLS/SLES sulfates and silicones and safe for colour-treated hair. We stock them in 75 ml only, which makes them a cheap way to try a sulfate-free routine or a travel pair. They are not marketed with the 20-wash colour-protection claim of ColorVitality.

A routine that protects a colour service

  1. The day before the appointment: HeadRemedy Deep Cleanse Shampoo, ColorVitality Conditioner.
  2. The first two weeks after: ColorVitality Shampoo, Intense Gloss Treatment after every wash, no clarifying shampoo, lukewarm water.
  3. Maintenance: ColorVitality Shampoo and Conditioner; Intense Gloss Treatment weekly; for blondes, ColorVitality Blonde shampoo and conditioner once or twice a week.
  4. Every time you use heat: Quick Blow Dry or 2-in-1 Spray first.
  5. If hair is damaged as well as coloured: swap the weekly mask for MoistRepair Intense Restore Treatment and add the Leave-In Conditioner.

Quick decision guide

  • Brunette, red or fashion colour, healthy hair → ColorVitality shampoo, conditioner, Intense Gloss Treatment weekly.
  • Cool blonde, silver, white → ColorVitality Blonde pair once or twice a week, ColorVitality or ConsciousStyle in between.
  • Warm or golden blonde you want to keep warm → ColorVitality, not Blonde.
  • Coloured and damaged → ColorVitality Shampoo, MoistRepair Intense Restore Treatment, MoistRepair Leave-In.
  • Coloured and fine → ColorVitality or ConsciousStyle 75 ml pair, HairPlay or AddVolume for body (see the styling guide).
  • Coloured and frizzy → ColorVitality base, AllSmooth leave-in (see the frizz guide).

If you only buy one thing

ColorVitality Shampoo. The shampoo is where most colour is lost, and it is the one product in the line KMS attaches the 20-wash claim to. Add the conditioner and treatment as budget allows; add the Blonde shampoo only if brassiness is the actual problem.

Smart buying tips

  • ColorVitality Shampoo is currently listed under two 300 ml SKUs on our product page; both are the same product, choose either.
  • The 75 ml ColorVitality shampoo and conditioner are the cheapest way to test the line before buying 750 ml.
  • The ColorVitality Duo and Blonde Duo pair the shampoo and conditioner in the 750 ml tier for less than the two bottles bought separately.
  • Buy the Intense Gloss Treatment in 100 ml first; 500 ml is the value size once you know it suits your hair.
  • Eligible Canadian orders of $120 or more ship free.

FAQ

Can I use ColorVitality Blonde every wash?

You can, but most blondes do not need to. Start with once a week and adjust by how warm the hair looks between washes; very light or porous hair picks up violet faster.

Does ColorVitality work on grey hair that is not coloured?

The Blonde pair is the one KMS lists for grey and white hair, because yellowing is the issue there. Regular ColorVitality is aimed at colour-treated hair.

Is ColorVitality sulfate-free?

KMS does not market the ColorVitality shampoo on a sulfate-free claim, and formula attributes vary across the KMS range. Check the ingredient list on the product page; if sulfate-free is a requirement, the ConsciousStyle 75 ml pair is the KMS option that carries that claim.

How soon after colouring should I wash?

Follow your colourist. As a general rule, waiting 48 hours before the first wash and using lukewarm water afterwards helps; a colour-care shampoo helps most in those first two weeks.

Bottom line

ColorVitality shampoo, conditioner and Intense Gloss Treatment are the base for any colour. ColorVitality Blonde is the anti-brass add-on for cool blondes, greys and whites. Around them: HeadRemedy Deep Cleanse before appointments, MoistRepair when there is damage, ThermaShape whenever there is heat.

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