100% Vegan, ZeroSulfate® Colour Care — Salon-Professional Since 2001
Stylist-built · coordinated step by step
Products selected to work together.
Pureology
Use these 3 together. Pureology builds Hydrate as a duo first and adds the mask for hair that is severely dry - so the mask is the weekly step, not a fourth daily one.
Cleanse — Every washEvery wash
$26.59
Condition — Every washEvery wash
$26.59
Treat — 1-2x weekly1-2x weekly
$31.49
Pureology
Pureology's most concentrated colour-care system, for hair that is ageing, dry and losing shine. The Nanoworks Gold shampoo and conditioner rebuild softness and light reflection...
Pureology
Body for fine, colour-treated hair, without the residue that flattens it by lunchtime. Pure Volume shampoo and conditioner clean and detangle on a lightweight base, then On The ...
Pureology
Frizz control for thick, coarse, colour-treated hair in humid weather. Smooth Perfection shampoo and conditioner soften the cuticle and cut the rough texture, then Silkmorphose ...
Pureology
Use these 3 together. Pureology's own wording: begin with the shampoo and conditioner, then amplify with the mask. The duo is the daily work; the mask is the recovery step.
Cleanse — Daily / every washDaily / every wash
$26.59
Condition — Daily / every washDaily / every wash
$26.59
Treat — Weekly recoveryWeekly recovery
$31.49
Pureology
Toning and repair for lightened blonde hair. The purple shampoo and conditioner neutralise brassiness at every wash while strengthening the bleached cuticle; the Strength Cure T...
Pureology
Use these 3 together. The mask replaces conditioner rather than adding to it - Pureology's instruction - and the Silkmorphose spray is heat-activated, so it goes on before you s...
Cleanse — Every washEvery wash
$26.59
Treat — 1-2x weekly, in place of conditioner1-2x weekly, in place of conditioner
$31.49
Style — Every style, heat-activatedEvery style, heat-activated
$27.29
The line Pureology was built on. Jojoba, green tea, sage and soy protein over ZeroSulfate® cleansing, for dry, normal-to-thick colour-treated hair. Shampoo and conditioner $13.50 / $37.50 / $86.25, plus the 250 ml Treatment Mask and Glow Catcher Oil.
Shop Hydrate
Hydrate rebuilt silicone-free, so fine hair gets the moisture without the film that flattens it. Same jojoba, green tea and sage; same $13.50 / $37.50 / $86.25 sizing. The right pick if richer conditioners leave your roots limp by lunchtime.
Shop Hydrate Sheer
Not a moisture line — a volume line. Wheat protein and eucalyptus leaf extract build body into fine, flat colour-treated hair, silicone-free and residue-free. Pink grapefruit, wild rose and cedarwood. $13.50 / $37.50 / $86.25.
Shop Pure Volume
Keravis plant protein and astaxanthin for hair weakened by colour, bleach and heat — the brand claims 2x stronger strands in one use. Shampoo and conditioner $13.50 / $37.50 / $86.25, with the 250 ml Treatment Mask, Dream Healer Serum and Split End Salve behind them.
Shop Strength Cure
Purple Orchid violet pigment on top of the Strength Cure repair system, so brass comes out while the fibre is rebuilt. Shampoo $13.50 / $37.50 / $86.25; conditioner $37.50 and $86.25 — there is no 50 ml conditioner in this line. Pear, rose and sandalwood.
Shop Strength Cure Blonde
The brand's current anti-frizz line: 8x smoother strands, +50% gloss and up to 72 hours of frizz control at 90% humidity. Biotin and an amino-acid complex. Shampoo $11.25 / $37.50 / $86.25, Treatment Mask $11.25 / $45.00, Silkmorphose Spray $15.00 / $39.00.
Shop Smooth Gloss
The richest thing Pureology makes, for hair coloured over years that has gone dull, rough and fragile. Keravis protein, astaxanthin and golden marula oil. Shampoo $13.50 / $41.25 / $102.00, conditioner $13.50 / $42.00 / $102.00. Now a legacy line at the brand — still stocked here.
Shop Nanoworks Gold
The 21-in-1 Leave-In Spray detangles, hydrates, smooths, seals and heat-protects to 450°F on any hair type — $13.50 / $37.13 / $52.13. The 200 ml Top Coat at $33.75 glosses and tones weekly in Sheer Clear, Tone Blue (18 washes) and Tone Purple (8 washes).
Shop Color FanaticBest for: Every colour client, every line
ZeroSulfate® cleansers and their matching conditioners in 50 ml, 266 ml and 1 L. Pick the line by how much weight your hair can carry, not by how dry it feels — Hydrate for thick, Hydrate Sheer for fine, Pure Volume for flat.
Best for: Anyone re-ordering the same line
The 1 L is 8.6 ¢/ml against 14.1 ¢/ml for the 266 ml — 39% less per wash. Duos pair the shampoo and conditioner at one size tier and save about 2.5%. Add the $4.99 White Liter Pump; a litre bottle without one is genuinely awkward.
Best for: Weekly repair, moisture or smoothing
Three 250 ml masks at $45.00, each doing a different job: Hydrate for 72-hour moisture, Strength Cure for acid-and-protein repair on bleached hair, Smooth Gloss for frizz a conditioner cannot hold. One a week does more for shine than extra conditioner.
Best for: Protecting the shade between appointments
Color Fanatic 21-in-1 Leave-In Spray primes, smooths and heat-protects to 450°F on any hair type. The Top Coat glosses weekly and tones — blue kills orange in brunettes for up to 18 washes, purple kills yellow in blondes for up to 8.
Best for: Damaged ends and breakage
Strength Cure Dream Healer Serum 100 ml seals split ends and shields to 450°F; the Split End Salve 50 ml is worked into the last few centimetres on dry hair. Both use Keravis plant protein — not keratin, which Pureology does not contain.
Best for: Hold, lift and texture without a fade penalty
All ten Style + Protect products carry the AntiFade Complex® and all ten are $34.50: two hairsprays, two mousses, a root mist, texture spray, sugar-based beach spray, texture paste, taming serum and dry shampoo.
Best for: Trying a line, or giving one
50 ml travel sizes at $13.50 are the honest way to test a line before committing $86.25 to a litre. The full-size Holiday Trios bundle a 266 ml shampoo, conditioner and 200 ml Color Fanatic for $84.10 against $112.13 separately.
Choose the right line, compare shades and formats, and build a routine that works — with practical guides written for the range we currently stock.
Nine lines side by side — who each one is for, what is in it, what it costs today, and which two the brand is quietly retiring.
Read the Guide Choose a shampooFour shampoos at almost the same price make almost the same promise. One question sorts all four — and it is not how dry your hair is.
Read the Guide Make colour lastWhat actually fades salon colour, what stops it, and the seven-step routine that buys weeks between appointments.
Read the Guide Buy smartThe 1 L is 39% cheaper per millilitre. Duos save 2.5%. Discovery trios save nothing but wrapping. All the arithmetic, shown.
Read the Guide
