Your silver, your choice

Grey & Silver Hair

Choose whether you want to brighten a silver tone, soften dry lengths or temporarily cover regrowth. Violet care and root coverage have opposite colour goals, so pick the result before the product.
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Joico - Color Balance Purple - Shampoo - 300ml - by Joico |ProCare Outlet|Joico - Color Balance Purple - Shampoo - by Joico |ProCare Outlet|
Joico

Joico Color Balance Purple Shampoo – Neutralizes Yellow Tones & Brightens Blonde, Silver & Highlighted Hair

$13.87
$13.87

Oligo Professionnel – Tecno Acid Perm – 71226303
Oligo Professionnel

Oligo Professionnel – Tecno Acid Perm

$8.90
$8.90

Blonde Life Violet Shampoo + Conditioner Duo - 1L - by Joico |ProCare Outlet|Joico Blonde Life Violet Shampoo + Conditioner Duo
Joico

Joico Blonde Life Violet Shampoo + Conditioner Duo – Brass-Neutralizing Care for Cool, Bright Blondes

$32.68
$32.68

Revlon - Equave - Blonde Detangling Conditioner for Blonde Hair | 200ml | - ProCare Outlet by Revlon
Revlon Professional

Revlon Professional Equave Blonde Detangling Conditioner – Anti-Brassiness Bi-Phase Leave-In Spray

$13.99
$13.99

Matrix - Total Results - Color Obsessed So Silver - Shampoing | Matrix | ProHair.caMatrix - Total Results - Color Obsessed So Silver - Shampoing | Matrix | ProHair.ca
Matrix

Matrix So Silver Purple Shampoo – Neutralizes Brass on Blonde, Grey & Silver Hair

$13.29
$13.29

Joico - Blonde Life Violet - Shampoo - 300ml - by Joico |ProCare Outlet|Joico - Blonde Life Violet - Shampoo - by Joico |ProCare Outlet|
Joico

Joico Blonde Life Violet Shampoo – Tone-Correcting Cleanser for Cool, Bright Blondes

$16.76
$16.76

Oligo Professionnel – Calura Perfecting Primer 250 ml – white-background package view
Oligo Professionnel

Oligo Professionnel – Calura Perfecting Primer 250 ml

$15.71
$15.71

Oligo Professionnel – Calura Styling Oil Elixir 90 ml – white-background package view
Oligo Professionnel

Oligo Professionnel – Calura Styling Oil Elixir 90 ml

$17.09
$22.40
$17.09

Oligo Professionnel – Calura Colour Lock Liter – white-background package view
Oligo Professionnel

Oligo Professionnel – Calura Colour Lock Liter

$34.44
$50.40
$34.44

Design.Me Quickie.Me Dry Shampoo for Light Tones – No White Cast on Blonde & GreyDesign.Me Quickie.Me Dry Shampoo for Light Tones – No White Cast on Blonde & Grey
Design.Me

Design.Me Quickie.Me Dry Shampoo for Light Tones – No White Cast on Blonde & Grey

$8.40
$8.40

L'Oréal Professionnel Serie Expert Silver Conditioner – Neutralizes Brassiness & Enhances Shine | L’Oréal Professionnel | ProHair.caL'Oréal Professionnel Serie Expert Silver Conditioner – Neutralizes Brassiness & Enhances Shine | L’Oréal Professionnel | ProHair.ca
L'Oréal Professionnel

L'Oréal Professionnel Silver Conditioner – Brightening Care for Grey & White Hair 200ml

$19.95
$19.95
L'Oréal Professionnel Silver Shampoo for Vibrant Cool Tones in Blonde Hair | L’Oréal Professionnel | ProHair.caL'Oréal Professionnel Silver Shampoo for Vibrant Cool Tones in Blonde Hair | L’Oréal Professionnel | ProHair.ca
L'Oréal Professionnel

L'Oréal Professionnel Silver Shampoo – Neutralizing Brightness for Grey & White Hair

$19.95
$32.90
$19.95
L’Oréal Professionnel Vitamino Color Spectrum Purple Shampoo – Anti-Brass Toning for Blonde & Highlighted Hair | L’Oréal Professionnel | ProHair.caL’Oréal Professionnel Vitamino Color Spectrum Purple Shampoo – Anti-Brass Toning for Blonde & Highlighted Hair | L’Oréal Professionnel | ProHair.ca
L'Oréal Professionnel

L'Oréal Professionnel Vitamino Color Spectrum Purple Shampoo – Anti-Brass Toning 300ml

$24.15
$24.15
AG STERLING SILVER TONING SHAMPOO | AG Care | ProHair.caAG STERLING SILVER TONING SHAMPOO | AG Care | ProHair.ca
AG Care

AG Care Sterling Silver Toning Shampoo – Blonde & Silver Hair

$16.10
$16.10

Loma - Violet Shampoo - 1L - by Loma |ProCare Outlet|Loma
Loma

Loma - Violet Shampoo

$23.09
$23.09

Schwarzkopf - BC Bonacure - Goodbye Yellow - Neutralizing Wash |10.1oz| - by Schwarzkopf |ProCare Outlet|Bonacure Goodbye Yellow Wash — 300 ml bottle front, white bottle with purple X, plain background
Bonacure

Bonacure Goodbye Yellow Wash – Instantly Neutralizes Yellow Tones in Blonde & Grey Hair

$16.92
$16.92

Joico - Blonde Life Violet - Conditioner - by Joico |ProCare Outlet|Joico - Blonde Life Violet - Conditioner - 250ml - by Joico |ProCare Outlet|
Joico

Joico Blonde Life Violet Conditioner – Tone-Correcting Hydration for Cool, Bright Blondes

$16.76
$16.76

Pravana Perfect Blonde Neutralizing Shampoo 300 ml, the shampoo half of the duoPravana Perfect Blonde duo benefits: purple toning that cancels brass on blonde hair
Pravana

Pravana Perfect Blonde Neutralizing Shampoo & Conditioner Duo – Purple Toning for Blonde Hair 300ml

$20.00
$20.00
Pravana Perfect Blonde Neutralizing purple toning conditioner 300mlPravana Perfect Blonde Neutralizing Conditioner — new-livery perfect blonde conditioner use frame showing the current 300 ml bottle
Pravana

Pravana Perfect Blonde Neutralizing Conditioner – Purple Toning Care 300ml

$10.00
$10.00
Pravana Perfect Blonde Neutralizing purple toning shampoo bottlePravana Perfect Blonde Neutralizing Shampoo — new-livery perfect blonde cleanse benefits frame showing the current 300 ml bottle
Pravana

Pravana Perfect Blonde Neutralizing Shampoo – Purple Toning for Blonde Hair

$10.00
$10.00
Insight Blonde Cold Reflections Hair Mask 500 ml — amber 500 ml jar with black lid and cream front label, official brand packshot
Insight

Insight Blonde Cold Reflections Hair Mask – Purple Anti-Yellow Toning 400ml

$26.59
$28.69
$26.59
milk_shake Blonde Hair Shampoo & Conditioner Duo — 300 ml + 250 ml duo: shampoo and conditioner side by side, plain white backgroundmilk_shake Blonde Hair Shampoo & Conditioner Duo — 300 ml shampoo component packshot, plain white background
milk_shake

milk_shake Icy Blond Shampoo & Conditioner Duo – Black-Pigment Ash Toning for Platinum Blonde

$41.00
$41.00
milk_shake Silver Shine Shampoo & Conditioner Duo — 300 ml + 250 ml duo: shampoo and conditioner side by side, plain white backgroundmilk_shake Silver Shine Shampoo & Conditioner Duo — 300 ml shampoo component packshot, plain white background
milk_shake

milk_shake Silver Shine Shampoo & Conditioner Duo – Violet Anti-Yellow Care for Blonde, Grey & White Hair

$37.00
$37.00
milk_shake Icy Blond Toning Spray – Ash Leave-In Toner for Blonde Hairmilk_shake Icy Blond Toning Spray – Ash Leave-In Toner for Blonde Hair
milk_shake

milk_shake Toning Spray – Leave-In Pigmented Toner in Icy Blond, Cold Brunette & Silver Shine 100 ml

$11.00
$14.70
$11.00

How to choose

Reduce unwanted warm tone

Sterling Silver uses violet pigment for blonde and silver hair. Follow its contact time and choose the actual bottle or refill format on the product page. Toning does not reverse the natural greying process.

Compare a milder toning formula

Silver Shine Light has less violet pigment than original Silver Shine. Compare these exact formulas when selecting toning intensity; Light is a formula choice, not a guarantee of suitability for every scalp.

Temporary regrowth coverage

Bright Shadows is temporary root coverage, not silver-tone care. Select the shade that matches the colour you want to blend with; the product page holds the actual shade options.

Explore the guides

Your questions, answered

Must grey hair be toned?
Tone only when unwanted warmth is your concern. Softness, cleansing and styling remain separate choices.
Natural grey or dyed silver?
Both may need tone care, but artificially silver hair can also have a lightening history. Choose repair and conditioning by the current condition of the lengths.
Does violet shampoo cover grey roots?
It targets tone rather than opaque root coverage. Compare a shade-matched temporary touch-up when coverage is the goal.
Can I leave pigment on longer for better results?
Follow the exact label and assess the tone. More contact time is not automatically better, especially on porous lengths.